Join our team as a Digital Marketing Manager at Crimson Hotels!
If youre passionate about hospitality, thrive on strategic thinking, and love combining creativity with data-driven insights, this is your chance to make a real impact. Youll play a key role in driving our brand forward, influencing teams across the business, and crafting digital campaigns that captivate guests and deliver results.
About Us
Crimson Hotels is an independent hotel group dedicated to making every travel experience seamless, relaxing, and memorable. Our properties operate under two major brands, Hilton and IHG, offering trusted, world-class service. All our hotels are proudly Green Key Accredited, reflecting our commitment to sustainability.
Our Values
Our values guide everything we do. We care deeply about our people and communities, empower each other to grow and succeed, embrace inclusivity creating a welcoming environment for all, innovate to continuously improve, and remain sustainable to protect our future.
Why join Crimson Hotels - We believe great people deserve great perks:
Discounted stays around the world
Free meal on duty + unlimited hot drinks
Paid day off for your Birthday
Team member discounts
Health Benefit schemes
Employee Assistance Programme and wellbeing initiatives
Learning and development opportunities for career progression
Recognition and reward schemes
What your day will look like?
In this role, you will lead the planning and execution of digital marketing initiatives across all online channels, including the website, SEO/SEM, social media, email, and OTA platforms, to enhance brand visibility and drive bookings.
You will manage website content and performance, oversee paid media campaigns, and analyse digital metrics to inform strategy and optimise ROI. Working closely with cross-functional teams in Sales, Revenue, and Operations, youll ensure all digital activities align with business goals and brand standards.
You will manage content creation and social media calendars, deliver targeted email campaigns, and monitor the online reputation of each property to maintain a strong and positive presence.
You will also be responsible for regular reporting and analysis which will guide continuous improvement, while your awareness of emerging trends will help keep Crimson Hotels at the forefront of digital hospitality marketing.
What Youll Bring?
The ideal candidate will hold a degree in Marketing, Communications, Hospitality, or a related field, with 35 years of digital marketing experience, ideally within hospitality or tourism.
You will have strong knowledge of SEO/SEM, Google and Meta Ads, email marketing, social media management, and analytics tools such as Google Analytics and Tag Manager. Proficiency with CMS and CRM platforms, excellent communication skills, and a creative yet data-driven approach are essential.
It is essential that you are a collaborative communicator and are able to build strong relationships and influence stakeholders, to support business and revenue objectives.
Experience with hotel systems, luxury or boutique brand marketing, and certifications such as Google Ads or Meta Blueprint is desirable.
We embrace inclusivity which means creating an environment where we celebrate our differences and everybodys contributions, regardless of age, gender, race, ethnicity, disability, sexual orientation, social background, religion or belief.
Ready to join us? Apply now and lets grow together.
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