Job Description
What You’ll Do
* Own the Creative Strategy: Develop frameworks that consistently generate ad creative that sells—on Meta and beyond.
* Lead & Manage Agencies: Guide external partners with clarity, feedback, and direction to ensure high-performing deliverables.
* Ad Copy & Concepting: Write or refine scroll-stopping copy, develop creative angles, and brief designers and editors with intention.
* Organize Creative Ops: Build repeatable creative testing systems, asset libraries, and reporting dashboards to make data-driven decisions.
* Team Leadership: Manage and mentor junior team members or freelancers. Eventually, scale the team as we grow.
* Training & Playbooks: Create onboarding processes, templates, and training to uplevel internal and external collaborators.
* Performance Analysis: Dive into the data, extract insights, and iterate fast—creative doesn’t end at delivery, it starts at results.
You Are
* A creative strategist at heart, with the ability to bridge brand and performance
* Deeply experienced in running and scaling Meta Ads (Meta experience is a must)
* Obsessed with direct response marketing—you think in hooks, scroll-stoppers, and conversion
* A sharp copywriter with the instinct to match the message to the moment
* Organized AF—you can build and run systems, frameworks, and timelines
* A people leader who gives clear direction and gets the best out of teams
* Analytical and performance-minded—you use data to guide decisions, not just vibes
Requirements
* 3+ years of experience in performance creative or direct response marketing
* Proven track record creating & optimizing high-converting ads on Meta
* Experience managing a creative agency or in-house team
* Strong copywriting portfolio focused on ads or conversion-driven content
* Ability to build and run creative testing systems, ad tracking dashboards, and team workflows
* Experience working cross-functionally with media buyers, designers, and strategists
Nice to Haves
* Experience in health, wellness, or lifestyle brands
* Familiarity with TikTok ads, UGC, or influencer content
* Background in creative direction or brand storytelling
Why Join Us
* Work with a mission-driven team obsessed with changing lives
* Opportunity to build a world-class creative growth engine from the ground up
* Flexible working environment
* Big growth potential—personally and professionally
Sound like your kind of gig?
Apply with your resume, portfolio (especially ads), and a short note telling us why you’re the one.