Agria is seeking a dynamic Customer Marketing Manager to deliver our customer contact strategy across acquisition, retention, and lifecycle communications. This is a pivotal role that blends creativity, data-driven decision-making, and technical expertise to drive meaningful connections with our customers and deliver on key business objectives.
Youll be at the heart of our marketing engine - designing and executing omni-channel campaigns using platforms like Apteco Peoplestage and Dotdigital. We are based in Aylesbury, Buckinghamshire and currently work to a hybrid model of one day per week in the office (every Wednesday).
Manage marketing automation and testing across email, SMS, direct mail, and outbound channels
Oversee new business incentives and optimise performance through testing and reporting
Create engaging content for newsletters and customer reward campaigns across Agrias brand portfolio
Drive brand engagement through personalised, timely communications
Support the development of a Single Customer View with a passion for customer documentation and leveraging key customer touchpoints
Performance Reporting
Deliver monthly performance insights and contribute to the wider marketing report
Partnerships & Service Communications
Ensure timely delivery of partner offers and lifecycle marketing initiatives
Manage service communications, regulatory updates, and direct mail stock levels
Experience in planning and executing CRM journeys through marketing automation; including segmentation, testing and optimisation
Proven track record in direct marketing with measurable impact on engagement and conversion
Why choose Agria Pet Insurance:
Agria Pet Insurance is one of the UK's leading specialist pet insurance providers. We only provide lifetime insurance for animals, so truly understand and care about our customers and their beloved pets - especially as most of our team are pet parents, and we're all animal-lovers. Our passion for pets means that we are trusted by The Royal Kennel Club, Lloyds and many other significant affinity partners to provide lifetime pet insurance in their names.
Working closely with animal welfare organisations, vets and breeders, gives us deep insight on what's best for pets. And we give back too - including supporting hundreds of animal rescues, protecting over 100,000 rescued animals, and through donations of over 2m to animal charities.
Best Buy pet insurance and we are extremely proud to be the only carbon negative pet insurer in the UK.
25 days annual leave which increases with service, plus bank holidays
~ Opportunity to buy/sell up to 5 days annual leave per calendar year
~ Contributory pension and Life Assurance scheme
~ Access to 25% off insuring your pet with Agria. Friends and family are also entitled to a discount too
~ We aim to support the health and wellbeing of all our colleagues so youll have access to a Health Cash Plan, mental health support and health and wellbeing platforms, including Headspace
~ Free tickets to a huge variety of pet related events
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