National Account Executive
Location: London (Hybrid: 3 days in the office, 2 days at home)
Barry M Cosmetics
Reporting to: Head of Account Management
As a National Account Executive, you will be instrumental in driving national revenue and market share growth. You’ll build and nurture relationships with key retail partners (both in-store and online), oversee promotional activities, manage point-of-sale materials and product stands, and contribute to strategic business decisions through robust sales analysis and reporting.
Account Management
Develop and maintain strong relationships with national retail accounts.
Act as the primary contact and ensure accounts are supported and aligned with targets.
2 Sales Strategy & Planning
Devise and execute sales strategies aligned with brand goals.
Leverage consumer and market insight to capitalise on growth opportunities.
Coordinate promotional plans with the sales and marketing teams.
3 Point-of-Sale & Stand Management
Ensure retail partners’ product stands are well-presented and updated regularly.
Coordinate the delivery, installation, and replenishment of POS materials and product displays according to agreed schedules and retailer standards.
Partner with retail operations teams to resolve any in-store merchandising or display issues promptly.
4 Sales Analysis & Reporting
Lead comprehensive sales performance analysis, using Excel as a key tool.
Prepare detailed reports and dashboards to share results, insights, and next steps at cross-functional sales meetings.
Ensure that data-driven decisions guide strategy and execution.
Collaborate with internal teams to produce accurate sales forecasts.
Utilise data to recommend adjustments to strategies, products, and positioning.
8 Performance Metrics
Define and track KPIs to measure and evaluate sales strategy effectiveness.
Present sales reports and market insights at regular meetings.
Demonstrate strong project management skills, keeping multiple initiatives on track.
Proven track record in national account management within FMCG or beauty industry.
Proficiency in Microsoft Excel, including PivotTables, VLOOKUP/XLOOKUP and Charts
Strong sales analysis and reporting skills—comfortable turning data into insights and presentations.
Experience managing POS materials, product displays, and stand merchandising in retail.
Performance-based bonuses.
Comprehensive benefits package.
Employee discounts on our extensive range of colour cosmetics products.
Barry M Cosmetics embraces diversity and is committed to fostering an inclusive work environment. We warmly welcome applications from suitably qualified candidates, irrespective of their gender, race, disability, age, sexual orientation, gender identity, religious beliefs, marital status, or pregnancy and maternity status.