Here at Edinburgh Woollen Mill we have a fantastic opportunity for Marketing Co-ordinator to join our Marketing team.
Assist in the development and implementation of the companys brand strategy
Implement and manage the marketing calendar and ensuring deadlines for campaigns are complete.
Responsible for analysing the performance of marketing campaigns and champion future campaigns from previous results.
Working closely with the e-commerce and digital marketing teams to ensure one tone of voice across all touch points.
Work closely with Buying and Merchandising to create Visual Manuals for the in-store teams.
Responsible for delivering effective store and local marketing campaigns in line with the business strategy.
Provide guidance for stores with local marketing activity, building relationships with local businesses and partnerships.
Source marketing materials for New Store openings and liaise with Press.
Support the Visual Merchandising Manager with any artwork for new store projects.
Create/ Design artwork ready for print, advertisements and social media.
Previous experience in a Marketing or similar role
Working knowledge of the full Abode Creative Suite especially Photoshop, Illustrator and InDesign.
Knowledge of digital marketing, content marketing, and social media marketing
Experience with research using data analytics software
Excellent writing, communication, and presentation skills
Proficient in full Microsoft Office suite, especially with Excel and PowerPoint
Be a creative, detail orientated with a starter-finisher approach to projects.
The Edinburgh Woollen Mill is a retail business comprising of over 400 units, including High Street, Tourist & Destination sites, predominantly Fashion and Home.
Outlets are located in a wide variety of market and provincial towns across the UK and Ireland.
Tourist Shops and Visitor Centres
The outlets, which trade under an individual, often local, fascia, are in key tourist locations throughout the UK. Many stores are on busy tourist routes and benefit from coach visits where food service and exhibitions are all part of the attraction.
There are Destination Sites which contain all of the Company's concepts and other brands to increase their attractiveness as a retail destination. The sites trade under local, individual fascias such as Antartex Village, and Kernow Mill, Mackinnon Mills.