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App Store Optimization Manager, United Kingdom
Client: Boo
Location: United Kingdom
Job Category: Retail
EU work permit required: Yes
Job Reference: eb9aba3b1c65
Job Views: 4
Posted: 28.04.2025
Expiry Date: 12.06.2025
Job Description:
Boo careers
Boo is a personality-based social/dating app that allows you to deeply understand anyone and connect with people who intuitively understand you.
The Role
You will be responsible for :
* Conduct detailed analysis of app store performance, monitoring trends in app page designs and effectiveness.
* Track ASO metrics for our company’s apps, including keyword rankings, page conversion rates, and organic installs.
* Gather and optimize the semantic core, and develop metadata for app pages across all available localizations.
* Analyze competitors and devise strategies to increase organic traffic.
* Improve app positioning in top charts.
* Formulate hypotheses and conduct testing.
* Prepare detailed reports on experiments and overall performance results.
Ideal Profile
* You have at least 2 - 3 years experience, ideally within an ASO role.
* You have working knowledge of App Store Optimization, ASO, Enhance app and app visibility.
* Experience within the industry would be a strong advantage.
* You possess strong analytical skills and are comfortable dealing with numerical data.
* You pay strong attention to detail and deliver work that is of a high standard.
* You are highly goal-driven and work well in fast-paced environments.
What's on Offer?
* Work alongside & learn from best-in-class talent.
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Created on 28/04/2025 by TN United Kingdom
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