Head of Performance Marketing | Inhouse DTC) | Hybrid London | up to £65k plus bonus
Our client is a fast-growing, in-house global DTC and ecommerce business with a market-leading hero product. Having scaled rapidly on a global level, they continue to expand their team and are looking for a Head of Performance Marketing to oversee paid social and manage a small team. This is a hybrid role with time in the London office, a very generous bonus and range of other benefits along with direct access to senior leadership and strong learning and development support.
This new role is a key hire - to lead the team and drive digital performance. This role will continuously refine and scale the end‑to‑end creative testing engine that powers marketing performance across an eight‑figure annual budget. Your success will be defined by marketing efficiency, driven through strategic creative direction and streamlined results-focused processes. As Growth Lead you will shape the strategy for a multidisciplinary creative team of strategists, producers, and editors, owning output at true eight‑figure scale. Get ready for impact – your decisions will directly influence the company’s bottom line, with clear, tangible results.
Your digital marketing expertise will see you lead on briefs to creative strategists, editors, and producers and translate performance data into actionable creative hypotheses: new hooks, angles, formats, and concepts, and hold the team accountable to executing them with rigour.
Naturally you will use data and analytics for informed insight, owning the feedback loop between creative output and paid performance and you will live and breathe Meta and YouTube metrics: ROAS, CPA, hook rates, hold rates, CTR, thumb-stop, CVR. These will be at the heart of all your decisions and team management and you will continually create a living library of what works and what doesn’t!
What do I need
* Digital marketing and growth expertise from DTC/Ecommerce
* Deep understanding of Meta ad performance, demonstrable experience running structured creative testing on Meta at meaningful spend levels
* Strong experience overseeing a team, leading by example in a creative team involved with scripts, briefs or storyboards for paid social video
* Confidence using data and analytics to inform creative decisions
* Natural curiosity for what makes people click, buy and engage
* Familiarity with creative analytics tools a bonus (Motion, Foreplay, or similar)
If this incredible inhouse Growth and digital marketing role where you can influence and impact at scale is the one for you, please apply with your CV.
To ensure that your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert. Due to the volume of response that we receive, we may not be able to respond individually to every applicant but will contact you within 5 working days if your application has been successful.
Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we're inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture and we especially welcome applications from under-represented groups. If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. We are committed to supporting candidates who may need alternative arrangements. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process.
We are required to verify that candidates and employees meet the eligibility criteria to reside and work in the location specified. Unfortunately, we cannot offer visa sponsorship for candidates requiring a work permit in this location.
Are you looking for a different role? Spotlight Recruitment would love to support your search, you can join our community of over 140,000 followers to keep updated on our latest marketing, digital, design and communications roles and blogs.