About Adventure Yogi
Adventure Yogi is a fast-growing international yoga and adventure retreat company targeting £2m+ annual revenue. We create transformational retreat experiences that combine adventure, wellbeing, and community. As we enter our next stage of growth, we are formalising our revenue function to improve forecasting, enhance performance visibility, and foster shared commercial ownership across the business.
This is a pivotal, high-impact role at the centre of the company.
The Context
Our revenue function has grown organically as the business has scaled. It is currently shared across roles and functioning, but not yet fully structured. We are now ready for an experienced, commercially confident professional to take ownership and shape this function properly.
This is an opportunity to build commercial architecture within a values-led, fast-growing lifestyle brand. Whilst mastering this area of the role there is also customer service and light bookkeeping as well as enquiry management taking up the bulk of the day-to-day.
The Role
This is a senior, hands-on commercial role.
You will be directly responsible for:
Enquiry-to-booking conversion
Phone-based sales performance
CRM and booking system ownership
Revenue reporting and forecasting
Retreat fill rate performance
Customer complaint leadership
Sales enablement for retreat teams
Approximately 50–60% of your time will be spent in direct guest communication (email and phone). The remainder will focus on reporting, forecasting, systems improvement, and revenue optimisation.
The inbox is our revenue engine. You will own it.
Key Responsibilities1. Sales Conversion & Phone Performance
Manage all inbound retreat enquiries via the inbox and phone
Proactively convert warm leads through structured follow-up
Conduct regular phone sales calls (we prioritise phone conversion)
Own and improve the enquiry-to-booking conversion rate
Drive urgency for underperforming retreats
Escalate slow-selling products early
Maintain a balance of warmth and commercial clarity
You must be confident on the phone, comfortable closing sales, and motivated by improving performance.
2. CRM & Booking System Ownership
Own and manage the booking system and CRM
Maintain accurate lead stages and clean data
Ensure follow-up workflows are consistently executed
Pull weekly and monthly sales reports
Improve workflows and pipeline visibility
Build clear reporting dashboards
Work with external providers if technical support is required
You do not need to build complex systems from scratch, but you must be confident in extracting reports, improving workflows, and maintaining data integrity.
3. Revenue Intelligence & Forecasting
Track and report on:
Enquiry volume
Conversion rate
Revenue per enquiry
Average booking value
Channel contribution (in collaboration with Marketing)
Retreat fill rates
Forecast retreat performance 60–90 days ahead
Monitor occupancy against 75% forecast and 80% target thresholds
Identify and flag risk of loss-making retreats
Provide clear weekly revenue visibility to the Founder
4. Guest Experience & Complaint Leadership
Act as the main point of contact for guest queries and pre-departure questions
Lead the resolution of customer complaints calmly and professionally
Protect guest satisfaction while maintaining clear commercial boundaries
Reduce escalation to the Founder level
Resilience, emotional intelligence, and strong personal boundaries are essential.
5. Sales Enablement – Retreat Teams
Develop a simple sales playbook for retreat leaders
Support and guide teams to promote retreats confidently
Track team-generated bookings within CRM
Forecast contribution from team-led sales
Cultural & Personal Fit
Adventure Yogi is a wellbeing-led brand. For this role, it is very useful if you enjoy practising yoga, as you will need to speak to guests about it and the different types. Overall, you will enjoy the role more because you are passionate about the product. You must feel aligned with the values of transformational travel, personal growth, and community.
You should:
Be genuinely motivated by helping people say "yes" to meaningful experiences
Feel comfortable discussing emotional decision-making with guests
Communicate with warmth, empathy, and confidence
Maintain strong boundaries without taking complaints personally
Enjoy being part of a collaborative team culture
We are looking for someone who is calm under pressure, quietly competitive, commercially sharp, and steady in their approach.
What Success Looks Like
Within 6 months:
The conversion rate has improved
Most retreats are on track to hit 80% occupancy
Revenue forecasting is accurate and reliable
CRM data is clean and structured
Guest complaints are handled confidently
The founder is no longer involved in day-to-day sales oversight
What We're Looking For
You likely have:
4+ years' experience in hospitality, travel, reservations, or inbound sales
Proven experience converting warm leads
Strong phone sales confidence
Experience handling customer complaints
Comfort working within CRMs and booking systems
Strong numerical confidence and commercial instinct
Experience in improving workflows or reporting processes
High ownership mindset and accountability for results
This is not a pure strategy or people-management role. It is commercially senior but operationally hands-on.
Performance Review
Salary includes an annual performance review based on company performance, revenue health, and contribution to commercial growth.
If you are excited by owning revenue performance within a warm, purpose-driven brand, and building structure within a growing business, we would love to hear from you.
To Apply: Please send a cover letter about why you would be suitablefor the role and your CV to and
Interviews: Conducted in Hove As applicants that are successful come through
Start Date: Mid April / May at the latest
Location of Role: This is a Hybrid role, but for the first 3 months, you will be coming into Hove, where the office is based, to learn and be supported. Please don't apply if you live abroad from the UK or cannot commute to Hove.