RAC – Bradley Stoke, England, United Kingdom
Overview
RAC have the exciting opportunity to appoint a Graduate SEO Executive to join the Performance Marketing team on a permanent basis. This role is a flexible hybrid model of working three days from home and two days at the Bradley Stoke office in Bristol. The successful candidate will drive high quality traffic through increased organic visibility, maintain technical hygiene, identify opportunities and deliver RAC’s SEO strategy. The role requires the ability to work autonomously, excellent written and verbal communications, and the ability to influence others to support growth of RAC’s core products and services.
Responsibilities
* Play a key role in supporting our SEO strategy, from creation to implementation and execution
* Support management and delivery of an SEO roadmap incorporating on-page and off-page activity, working collaboratively with internal and external stakeholders
* Reporting of SEO visibility across a set of products and services, ensuring KPIs are met
* Provide insightful recommendations to grow visibility and traffic incrementally to a wide audience group
* Monitor the technical health of the wider RAC domain, implementing solutions to increase crawlability of site
* Use Google Analytics, Search Console, Ahrefs and key SEO tools to identify trends and opportunities to keep RAC at the forefront of innovation
* Manage budgetary and compliance processes, communicating with key stakeholders for approvals
* Align with other teams across the Performance Marketing department, developing strong relationships and working processes
* Keep up to date with the latest industry changes that may impact performance
Skills, Knowledge and Qualifications
The role requires experience in managing and executing SEO strategies with proven results. The candidate should have a blend of technical, creative and analytical skills with a passion for all things SEO and commercial awareness. Ability to identify solutions to support growth and execute them at pace and under tight deadlines. Proficiency with Google Search Console and auditing tools such as Screaming Frog, and demonstrable experience of on-page SEO techniques and understanding of Google algorithm updates.
In return, we offer a competitive salary and on-target annual bonus, contributory pension scheme, life insurance, 25 days annual leave, free on-site parking across all sites and free RAC breakdown cover, plus a range of other flexible employee benefits.
What we offer
* FREE RAC Complete Breakdown Service from Day One
* 25 days annual leave entitlement plus bank holidays
* Option to join RAC’s Group Personal Pension scheme with employer contributions
* Life assurance cover with options to increase
* Family leave support and enhanced parental leave
* Confidential personal support service available 24/7
* Car salary sacrifice scheme after 12 months
* Access to discounts portal with 1000s of savings
* Free onsite parking
We’re committed to a culture that is representative of the diverse communities we serve and welcome applicants of all backgrounds and experiences.
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