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Crm & business intelligence analyst

Coventry
Straumann Group
Business intelligence analyst
€80,000 - €100,000 a year
Posted: 18 May
Offer description

Join to apply for the CRM & Business Intelligence Analyst role at Straumann Group.


About Straumann Group

The Straumann Group is a globally leading provider in aesthetic dentistry, combining experience, scientific evidence, innovation, and passion to deliver high-quality solutions for dental professionals and patients worldwide. As a pioneer in dental implantology, we have expanded our product portfolio to include tooth preservation, regeneration, restoration, orthodontics with transparent aligner trays, and solutions for tooth loss.


Role Overview

As part of our Commercial Excellence team in the Northern European Hub (NEH), we seek a Business Intelligence Analyst passionate about transforming data into insights, data architecture, and process optimization. This role involves responsibilities across CRM, data quality, AI-driven innovation, and market intelligence, with hands-on work in Salesforce supporting users and platform development. If you are data-minded, driven, and eager to learn, this is an excellent opportunity to grow within a forward-thinking team supporting multiple geographies and business units.


Key Responsibilities

1. CRM Management & Commercial Analytics
o Support daily operations, development, and optimization of CRM systems including Salesforce and Pitcher platforms.
o Participate in testing new features and platform improvements with global and regional teams.
o Provide user support and contribute to training initiatives.
o Analyze data to understand platform adoption, customer engagement, and campaign effectiveness.
o Identify behavioral trends to support go-to-market strategies.
2. Data Quality & Integrity
o Ensure accuracy and completeness of CRM data across SAP CRM and Salesforce.
o Conduct data quality checks, monitoring, and cleansing initiatives.
o Collaborate on data governance and ownership with business users.
3. Business Intelligence & Reporting
o Design and deliver reports and dashboards using Power BI and Salesforce Analytics (CRMA).
o Analyze operational data to generate actionable insights.
4. AI & Digital Tools
o Leverage AI solutions for predictive analytics, automated insights, and anomaly detection.
o Explore automation opportunities for routine reports and processes.
o Stay informed on emerging BI tools and assist in their integration.
5. Market Intelligence & Strategy Support
o Collect and analyze data on market trends, competitors, and customer needs.
o Support development of market insights and dashboards.
o Assist in strategic reviews and commercial planning using internal and external data.


Who You Are

* Driven, analytical, curious about data, with a passion for learning and problem-solving.
* Excellent communicator capable of explaining data insights to diverse audiences.
* Enthusiastic about data, business intelligence, and digital transformation.
* Bachelor’s degree in business, data & tech, or a related field.
* Ability to thrive in a dynamic, fast-paced environment and adapt to changing priorities.


Preferred Qualifications

* Experience with CRM systems such as Salesforce, SAP CRM, Power BI, Alteryx, or similar tools.
* Previous roles in data analysis or sales operations.
* Exposure to AI tools, data modeling, and automation technologies.


What You’ll Gain

* Opportunities for learning and professional growth.
* Involvement in shaping Straumann’s data and digital strategies.
* Hands-on experience with platforms like Salesforce, Pitcher, Power BI, and Alteryx.
* Global initiative participation and stakeholder engagement across regions.

All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.

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