Job Description
Brigade Electronics, a global market leader in reversing safety and all-round visibility for commercial vehicles, is seeking a hands-on Product Marketing & Campaigns Lead to lead global product launches and manage high-impact, omni-channel marketing campaigns. Reporting to the Group Marketing Director, you will play a pivotal role in ensuring our products and solutions reach international audiences with clarity, consistency, and impact. You will collaborate closely with product management, sales, regional marketing teams, distribution partners, and external agencies to bring our marketing vision to life.
The Role
* Own and deliver global product launches from concept through to completion.
* Develop and implement quarterly omni-channel campaigns and industry-specific mini campaigns.
* Create high-quality marketing materials including adverts, videos, landing pages, brochures, and case studies.
* Line manage the Product Marketing Executive and oversee product marketing and campaign budgets.
* Support subsidiaries and global sales teams with aligned brand assets and go-to-market resources.
* Produce engaging content for websites, email communications, and social media channels.
* Collaborate with external agencies and internal teams to ensure campaigns are executed to the highest standards.
Responsi...