Are you a marketing professional looking for your next challenge?
We are looking for a marketing specialist to elevate our brand messaging and activity, so if you have experience in organising trade shows, executing photography and video shoots, and creating campaigns that cut-through – we want to hear from you. This role is ideal for someone who is currently in a marketing manager position or someone looking for their first managerial role.
Whether this is launching a new product or helping boost brand awareness in particular international markets, your creativity, innovative thinking and passion will be key in coming up with new ways to reach new customers and grow engagement with our existing audiences.
We are looking for someone with an energetic and dynamic personality who can't wait to get stuck into creative campaigns. We are a growing marketing team in a fast-paced and rapidly expanding business, which means that no two days are the same. From overseeing large international trade show stands, to crafting innovative digital campaigns and supercharging social engagement with influencer content – this role is as 'full-mix' as it gets; so, we are looking for someone with B2B marketing experience, but also with a strong understanding of communicating to an end user audience as well.
What makes Rhino Products different?
As vans get more modern, so does their design. Tradespeople need van equipment that not only helps them work more safely and more efficiently but also has sleek aesthetics to complement the look of their vehicle. That's where Rhino Products comes in.
We are Europe's leading van accessory manufacturer who export a high-quality range of products globally. We have manufacturing sites in Deeside and Ellesmere Port, and warehouses and sales offices in the Netherlands, Sweden, Poland, and France.
We are proud of our brand reputation, which is popular with tradespeople and throughout our reseller network due to our commitment to great service and innovative products. Our marketing department is responsible for cultivating this reputation both in our home and worldwide markets and is pivotal to helping us reach our ambitious growth targets.
Due to ongoing expansion in multiple markets, we are pleased to be recruiting for a Marketing Manager to join our busy, fast paced team at Ellesmere Port.
Job description
The successful candidate will be proactive and passionate about maximising sales through marketing activity. We will consider candidates with a combination of some of the following skills: we would not expect candidates to necessarily have experience in all of these:
· Manage marketing calendar
o Ensure key marketing focus (whether a product launch, new van, or existing product focus) is in place based on strategy provided from marketing director and ensure all activity/touch points across the group falls in line with the overarching focus
· Events
o Manage company attendance at all events
o Research new events, evaluating the potential ROI of new events
· Advertising & PR calendar
o Manage print/digital advertising schedule
o Maximise PR and press coverage
· Social media strategy
o Devise and execute social media strategy to super charge engagement and follower growth - Paid, influencer, giveaways, user generated content etc.
· Photography/video
o Plan, story board and execute photo and video shoots – arranging all details pre and post shoot
· Lead generation campaigns
o Use data capture and content/email marketing strategies to nurture leads for our sales teams
· Product launches
o Oversee all aspects of new product launch campaigns
· Developing brand ID & brand guardianship
o Safeguard, nurture and grow our brand - from packaging, to inputting into new product branding, to digital touchpoints and beyond.
· POS and out of home marketing
· Content creation
o creating content in-house that will resonate with our audiences (from native social media style reels to staff interviews and much more)
· Collateral creation - (brochures, flyers, data sheets etc.) and managing printed marketing materials
· Internal communications – newsletters
· Managing external suppliers and agencies
· Reporting – measuring what works, what didn't and why?
Skills that will help you in the role:
· 5+ years' experience in similar role
· B2B experience highly valuable, but B2C experience is also applicable
· Experience of growing a brand presence across European markets high advantageous
· Be proactive, energetic, passionate about marketing
· Ability to self-motivate and prioritise workload.
* Strong multitasking skills, jumping in and out of different projects in a fast-paced company
* Degree in Data Analysis/Marketing/Business or CIM. (desirable)
Why you'll love working with us:
Our customers are important to us. The same goes for those that work for us, that's why we offer the following benefits and have a high staff retention.
* Competitive salary
* Pension scheme
* Learning, development, guidance and support in your role
* Hybrid working for those who wish to (3 days office, 2 days at home)
* Early finish Friday
* Private healthcare scheme
Job Types: Full-time, Permanent
Benefits:
* On-site parking
* Work from home
Ability to commute/relocate:
* Ellesmere Port: reliably commute or plan to relocate before starting work (required)
Application question(s):
* Please advise of your salary expectations
* Please advise of your current notice period
Education:
* Diploma of Higher Education (preferred)
Experience:
* Marketing: 5 years (required)
Work authorisation:
* United Kingdom (required)
Work Location: In person