4 days ago Be among the first 25 applicants
Get AI-powered advice on this job and more exclusive features.
About
About
Digital Marketing Manager - Nottingham Role Purpose:
Location- UK Homebased
Level - Professional
Department - Marketing
Working Pattern - Fulltime
Benefits - Benefits At Ideagen
DEI - DEI strategy
Are you a digital marketer who thrives on performance analysis, optimisation and leveraging insights to drive pipeline growth? We have the role for you!!
We are looking for a data-driven Digital Marketing Manager to execute our B2B digital marketing strategy in the EMEA region. This role will be responsible for the delivery and measurement of all aspects of digital marketing across organic, paid and demand generation. You will be accountable for delivering a measurable impact on pipeline through campaign and conversion rate optimisation.
Responsibilities
* Digital Performance & Analytics Track and analyse KPIs across all digital channels, utilising tools such as Google Analytics, Salesforce, and Pardot to derive actionable insights for improved performance.
* Paid Media & Demand Capture:Work collaboratively with central and regional teams to optimise paid media campaigns for Cost Per Lead (CPL), conversion rates, and return on investment (ROI). Employ A/B testing and data-driven insights for campaign enhancement and strategic budget allocation.
* SEO & Organic Growth:Lead the regional SEO strategy, focusing on technical improvements, content optimisation, and link-building efforts. Use tools like SEMrush and Google Search Console to improve rankings, traffic, and conversions from high-intent visitors.
* Website & Conversion Rate Optimisation (CRO): Enhance website and landing page performance through UX testing, personalisation, and CRO techniques, collaborating with developers and designers to improve site speed, navigation, and mobile usability.
* Marketing Automation & Lead Nurturing:Assist in optimising email nurture programmes and lead scoring in partnership with Demand Generation and Marketing Operations, analysing funnel performance to enhance segmentation, targeting, and conversion rates.
Skills And Experience
* Proven experience in digital marketing, within a B2B SaaS environment.
* Strong understanding of SEO, paid media, social media, and marketing automation techniques.
* Experience in managing and supporting demand generation campaigns across multiple digital channels.
* Proficiency in Google Analytics, Salesforce, Pardot, and SEMrush.
* A data-driven mindset complemented by strong analytical and problem-solving abilities.
* Versatile in managing multiple projects simultaneously while adhering to deadlines.
About Ideagen
Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that\\\\\\\'s always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.
What is next?
If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps.
To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at. All matters will be treated with strict confidence.
At Ideagen, we value the importance of work-life balance and welcome candidates seeking flexible or part-time working arrangements. If this is something you are interested in, please let us know during the application process. Enhance your career and make the world a safer place!
#INDHP
Nice-to-have skills
* Google Analytics
* Salesforce
* SEO
* Social Media
* Marketing automation
* A/B Testing
* Nottingham, England
Work experience
* Digital specialist
* SEO
* CRO
Languages
* English
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Technology, Information and Internet
Referrals increase your chances of interviewing at TieTalent by 2x
Get notified about new Digital Marketing Manager jobs in Nottingham, England, United Kingdom.
Chesterfield, England, United Kingdom 3 weeks ago
Shirebrook, England, United Kingdom 4 months ago
Chesterfield, England, United Kingdom 1 month ago
Shirebrook, England, United Kingdom 1 week ago
Shirebrook, England, United Kingdom 1 week ago
Nottingham, England, United Kingdom 4 weeks ago
Screveton, England, United Kingdom 4 weeks ago
Nottingham, England, United Kingdom 1 week ago
Nottingham, England, United Kingdom 3 weeks ago
Loughborough, England, United Kingdom 3 days ago
Social Media Manager - 13 month fixed term contract
Nottingham, England, United Kingdom 1 week ago
Loughborough, England, United Kingdom 3 days ago
Leicester, England, United Kingdom 1 day ago
Senior Digital Marketing Manager - Made to Measure
Digital Communications CRM Manager - 12 Month FTC
Leicester, England, United Kingdom 2 weeks ago
Account Manager (New Business) - Digital Marketing Data Solutions
Nottingham, England, United Kingdom 2 weeks ago
Shirebrook, England, United Kingdom 1 week ago
Chesterfield, England, United Kingdom 1 month ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr