Performance Marketing Manager
Health & Nuturtion
Location: Hybrid – 3 days/week in London
About the Company
Join one of the most exciting and empowering wellness brands on the market—a purpose-driven business redefining the way women approach health and nutrition. This is not your typical wellness company. Think real, relatable, and refreshingly honest. Their expertly formulated, clinically backed products are designed specifically for women, supporting every unique journey through wellness without compromise.
The team is tight-knit, mission-led, and genuinely passionate about what they do. Culture here is everything—collaborative, energetic, and built on values like trust, inclusivity, and integrity. This is a place where individuality is celebrated, big ideas are welcomed, and doing things differently is the norm.
Key Responsibilities:
Paid Social Campaigns
* Plan, execute, and scale paid social campaigns across Meta, TikTok, Snapchat, and beyond
* Segment audiences, test creatives, optimise bids, and refine ad strategies for maximum impact
* Work closely with the creative team to ensure thumb-stopping, high-performing ad content
* Continuously analyse data to surface actionable insights and campaign improvements
Google Ads Campaigns
* Own and optimise Google Ads campaigns across Search, Shopping, YouTube, and Demand Gen
* Improve ROAS and CAC performance through smart keyword strategies and landing page alignment
* Leverage remarketing and audience insights to boost conversion and retention
Performance Reporting & Strategic Growth
* Monitor, report on, and own channel performance and budget management
* Run A/B tests on creatives, audiences, and landing pages
* Spot trends, stay ahead of industry changes, and experiment with new growth opportunities
* Collaborate cross-functionally with CRM and content teams to ensure seamless user journeys
Ideal Candidate Background
You’ll be a strong fit if you’re a hands-on marketer who lives and breathes performance and is hungry to drive real growth. We’re looking for someone with:
* Strong experience managing Paid Social and Google Ads in a D2C environment
* A proven ability to hit acquisition and revenue goals in fast-moving, competitive markets
* Advanced knowledge of Google Analytics, Meta Ads Manager, Fospha, Northbeam, or similar tools
* A creative mindset and enthusiasm for developing and testing new ad formats
* Strong organisational and project management skills—able to juggle campaigns and priorities with ease
* A proactive and data-led approach, always looking for the next opportunity to scale
Perks & Benefits
* Hybrid working with core hours from 10:00–16:00
* Access to a fully stocked wellness product pantry
* Free quarterly product allowance
* Friends and family discount
* Dog-friendly, newly designed office
* Vitality health insurance after probation
* Monthly team socials and learning sessions
* Laptop and home-working setup
* Pension scheme
If you are interested in applying for this role, please apply using the link below!