At WHSmith, our people are at the heart of everything we do. They go the extra mile for our customers and enable our growth. Our Marketing & Brand team is passionate about creating an environment where people can be creative and trailblazing to do their best work. The purpose of this role is to activate world-class campaigns across various formats to generate customer engagement and supplier income, all based on a customer plan led by insight.
What you’ll do
* Transform design concepts into various asset formats and sizes while maintaining brand consistency.
* Ensure all artwork meets the required specifications for different formats and platforms across print and digital.
* Maintain the integrity of the brand’s visual identity across all assets.
* Ensure that all artwork complies with brand guidelines, including typography, color schemes, and logo usage.
* Prepare and optimize files for various outputs, ensuring high quality and accuracy.
* Communicate effectively with internal stakeholders to gather requirements and feedback, making necessary adjustments to the artwork.
* Review and proof all artwork to ensure there are no errors before final production.
* Conduct pre-flight checks and troubleshoot any issues during the artwork production process.
* Create industry-leading motion graphics for short-form advertising materials.
* Organize and maintain design files for easy access and proper archiving.
* Review and proof designs to ensure accuracy and quality before final production.
* Ensure all print and digital designs meet technical specifications and quality standards.
* Put together storyboards and references.
* Contribute to brainstorming sessions and creative workshops to inspire innovative ideas within the team.
Who you are
* +5 years experience in retail and branding.
* Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
* A natural passion for creativity and brand amplification.
* Ability to work in a fast-paced retail environment, demonstrating organization, resilience, and commercial acumen.
* Fiercely passionate about our brand framework and principles of delivering the best customer proposition.
* Confident in working with internal stakeholders.
What we can offer you
* Competitive salary.
* Annual bonus based on company and personal performance.
* Hybrid working model (home and office).
* 25 days holiday plus your birthday off, bank holidays, with options to buy extra days.
* Finish at 4 pm on Fridays.
* Competitive pension contributions.
* Staff discount card for stores and online.
Who we are
Celebrating 230 years, WHSmith has grown into a globally recognized brand present in over 30 countries. We are a diverse team of over 11,000 colleagues committed to our planet, people, and communities. Our UK Travel mission is to create value for stakeholders by providing a platform for global brands responsible for essentials and technology in airports, hospitals, rail stations, and other markets. Our office is located near Liverpool Street Station in central London. We thrive on pace, collaboration, and innovation, fostering an entrepreneurial culture that encourages initiative and embracing life outside the comfort zone.
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