Digital Data & Insights Lead - SQL, GA4, GTM, Firebase
OB have partnered with global Health & Wellness brand, who are undergoing a large-scale Data & AI transformation, and in-turn are looking to bring in a highly skilled Digital Data & Insights Lead to their team, who will ensure all the Data from their digital platforms, is accurate and observable and can be turned into actionable insights, used business wide.
Key Responsibilities:
Design and implement analytics tracking across all major platforms (iOS, Android, Web)
Own dashboards, reporting and insights that can be used by teams across the business
Work cross functionally with Data, AI & Marketing teams
You must be able to quantify product impact (activation, engagement, conversion, retention)
Digital Data & Insights Lead - SQL, GA4, GTM, Firebase
Required skills:
Over 5 years of commercial experience in Digital Analytics (web & mobile)
Proven experience implementing tracking end-to-end — GA4 + GTM / Firebase / CDPs / MMPs
Strong skills with SQL
Fluency in event based analytics, retention curves, funnel design and growth experimentation
Looker, Power BI & ML experienced all nice to haves
Salary - Pays £80k-£100k along with an extensive benefits package
Hybrid working - 3-days a week required in Central London
To be considered, you must be UK based and sadly sponsorship isn't available.
Digital Data & Insights Lead - SQL, GA4, GTM, Firebase