Job Title
National Account Manager – Lidl & Aldi
Location
Field Based - with travel expected to our head office in Hemel Hempstead and to customers.
Job Length
Permanent – Full Time (35 hours)
Competitive Salary and Benefits
* Monthly product allowance – alcoholic & non-alcoholic options available
* Private Medical options
* Life Assurance
* Company bonus scheme
* Access to 24/7 GP services
* Enhanced pension contribution
* Generous holiday (inc bank holidays)
* Access to a range of high street discounts
Company Overview
Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.
With a strong national footprint, the Carlsberg Britvic business includes 5 production facilities and 16 logistics depot’s servicing customers up and down the UK. As the Dynamic, Multi-Beverage Powerhouse, we are united by a single, consistent goal: ensuring our people thrive.
About the role
We are now recruiting for a National Account Manager – Lidl & Aldi (Beer) which will be responsible for both brand and private label. Leading the negotiations and the development of specific strategic and tactical plans that deliver on company volume, profit and market share targets.
Role Responsibilities
* Develop customer‑specific strategic and tactical plans to drive revenue, market share, and channel growth.
* Build and negotiate outlet‑level execution plans that deliver strong commercial results.
* Lead point‑of‑purchase activation and collaborate with Planning & Execution teams to optimise activity calendars.
* Manage price‑change processes, including customer communication and objection handling.
* Partner with Logistics to ensure accurate forecasting and support reliable business planning.
* Drive a proactive customer contact strategy to identify and convert new business opportunities.
* Lead structured, insight‑driven customer meetings and set best‑practice standards for the team.
* Monitor account performance, address risks, and implement corrective actions to maximise results.
* Own full P&L accountability for your accounts, optimising investment and budget spend for strong ROI.
* Use CRM tools (e.g., Xtel, Anaplan, Promax) to manage activity, reporting, and performance visibility.
Experience and Key Attributes
* Previous experience in a similar role and within an FMCG business is preferred.
* Inspiring, influential communicator with strong commercial acumen.
* Skilled in building compelling propositions and converting them into actionable account and execution plans.
* Confident managing P&L, forecasting volume and profit, and analysing performance.
* Strong selling, negotiation, and relationship‑building skills.
* Effective influencer who can both challenge and be challenged constructively.
* Highly organised with excellent planning and time‑management skills.
* Experienced in managing trade investment budgets.
Our Commitment to Diversity, Equity & Inclusion
We welcome applications from people of all backgrounds, identities, and experiences - including those of different races, ethnicities, genders, sexual orientations, ages, abilities, religions, and socioeconomic statuses. We actively seek to create a safe and inclusive environment for all of our colleagues, where diverse perspectives are welcomed, and inclusive practices are embedded in everything we do.
We are happy to support accessibility needs, to ensure a fair and equitable experience for all candidates, so please do let us know if you require any adjustments during the recruitment process.
Application Process
We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible.
We look forward to receiving your application.
This is an exciting time to join our newly formed business – with their incredible individual history’s, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.
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