About us
Anti-Ligature Shop Limited is a small, ambitious, and thriving business based in the Northwest of England. We manufacture and supply ligature-resistant and anti-vandal safety products to the NHS, private healthcare providers, and custodial settings. ALS is innovative, creative, and committed to improving safety and therapeutic environments through product design, development, and promotion.
The Role
We are seeking a self-motivated, creative, and organised Marketing Manager who can work autonomously while collaborating closely with our sales and business development teams. This is a hands-on role that combines strategic planning, digital marketing, content creation, and event promotion.
Key Responsibilities:
Marketing Strategy & Campaigns
* Plan, develop, and execute marketing campaigns to promote products and brand awareness.
* Monitor, analyse, and report on campaign performance.
Digital Marketing & Online Presence
* Manage and update the company website (WordPress; WooCommerce desirable).
* Produce engaging content for social media platforms (LinkedIn, X/Twitter, YouTube).
* Create and distribute newsletters via Brevo, Mailchimp, or similar platforms.
Design & Content Creation
* Produce datasheets, catalogues, brochures, and promotional materials.
* Design graphics and layouts for digital and print campaigns using Adobe Creative Suite.
* Produce and edit product demonstration videos.
* Photograph products
Exhibitions & Events
* Plan and promote company presence at trade shows and exhibitions.
* Represent ALS professionally at events and liaise with industry partners.
Collaboration & Market Insight
* Work closely with sales and business development teams on product launches and promotions.
* Maintain and update the extensive product catalogue (digital and print).
* Liaise with marketing professionals within the sector to identify collaboration opportunities.
Qualifications and Experience:
Essential:
* Diploma-level marketing qualification (CIM Level 4/5, IDM Diploma) or equivalent demonstrable marketing experience.
* English A-level or equivalent (or strong professional written communication skills).
* Minimum 3 years' experience in a marketing lead/senior role, ideally in a small or medium business.
* WordPress website management (updating pages, SEO, plugins; WooCommerce training can be provided).
* Social media marketing and audience engagement.
* Email marketing platforms (Brevo, Mailchimp, or equivalent).
* Content creation for print and digital campaigns (datasheets, catalogues, brochures).
* Adobe Creative Suite (Photoshop, Illustrator, InDesign; video editing desirable).
* Valid UK Driving Licence.
Desirable:
* Degree in Marketing, Business, Communications, or related field.
* Advanced digital marketing certifications (Google Analytics, HubSpot, social media).
* Adobe Certified Expert (ACE) in Photoshop, Illustrator, or InDesign.
* Project management certification (PRINCE2 Foundation, Agile Marketing).
* Videography and video editing experience.
* Experience marketing in healthcare, safety, or technical B2B sectors.
Person Specification:
* Outgoing, creative, and proactive.
* Strong organisational skills; able to manage multiple projects independently.
* Excellent verbal and written communication; able to create sales-driven copy and content.
* Collaborative and able to work closely with sales and external partners.
* Able to translate technical product information into engaging content.
Benefits:
* 28 days' annual leave (including bank holidays).
* Pension scheme.
* On-site parking.
* Training opportunities, including WordPress/WooCommerce and Adobe Suite.
* Supportive and collaborative working environment.
Hours of work:
* Monday to Thursday: 08:00–17:00 (one 1-hour unpaid lunch, three 30-minute unpaid lunches)
* Friday: 08:00–15:00 (30-minute unpaid lunch)
* Overtime is not available
Job Type: Full-time
Pay: £35,000.00-£38,000.00 per year
Benefits:
* Company events
* Company pension
* On-site parking
Education:
* A-Level or equivalent (required)
Experience:
* Digital marketing: 3 years (required)
* Marketing: 3 years (required)
Licence/Certification:
* Driving Licence (preferred)
Work Location: In person