At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:
1. Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
2. Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
3. Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.
WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Viral Marketing Assistant
A little bit about our team:
The Viral team moves fast and thinks differently. Spotting online moments, testing bold ideas and finding creative ways to get artists into the conversations people actually care about. From creator campaigns to fan communities and emerging tech, the focus is always on making work that cuts through culture and gets shared.
This is a collaborative environment where experimenting is encouraged and great ideas can come from anywhere. You’ll have the chance to learn quickly, bring fresh thinking to the table and help shape campaigns that genuinely make noise online.
Your role:
You’d support viral activity across campaigns while working closely with artists, creators and the wider team, with space to test ideas, move quickly and help create moments that audiences want to talk about and share.
Here you’ll get to:
4. Work with viral marketing managers to support on day to day delivery of viral marketing campaigns across artists
5. Support with creator campaigns (research, casting, outreach, budgeting)
6. Manage burner and fan accounts (content ideation, editing, posting, community management)
7. Assist in maintaining and growing the label’s burner network.
8. Help build the label’s micro-creator network.
9. Support in tracking campaign performance for reporting.
10. Research new trends, platform shifts, and viral formats, bringing fresh ideas to the team.Stay close to fan culture, flagging early signals that could spark viral moments.
11. Coordinate with artists, managers and internal teams as needed (scheduling meetings, brainstorms etc.)
12. Support with campaign admin (POs, budget tracking, whitelisting, takedowns etc.)
About you:
13. Deeply tapped into internet culture, trends, creators and emerging platforms
14. Naturally curious and excited by experimentation, new formats and disruptive ideas
15. Confident moving quickly and reacting to online moments in real time
16. Creative thinker with strong instincts for what can cut through and spark conversation
17. Comfortable taking ownership and running with ideas independently
18. Highly collaborative and able to work across creators, artists and wider campaign teams
19. Resilient, adaptable and motivated by finding new ways to drive visibility and impact
We’d love it if you also had:
20. iPhone video shooting skills
21. CapCut editing skills
22. Good caption writing skills
As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.
Together, we are Warner Music Group: Independent Minds. Major Sound.
Love this job and want to apply?
Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for WMG. We love it here, and think you will, too.
This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships. #LI-Onsite
WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religion or belief, age, sex, sexual orientation, gender, gender identity or gender reassignment, marital or civil partnership status, disability, pregnancy, childbirth or any other characteristic protected by law.