Retail Media Manager
We’re looking for a Retail Media Manager to lead the development and execution of retail media strategies across key European and US retail partners, driving incremental net sales growth across both online and in-store environments.
This role sits at the intersection of ecommerce, shopper marketing, and media, working closely with local markets to deliver commercial impact while shaping longer-term retail media capability.
What you’ll be doing
* Lead and activate retail media plans across major bricks-and-mortar and online retailers (e.g. Boots, Superdrug, Tesco, Bol.com, Rossmann)
* Develop and manage Joint Business Plans (JBPs) with retail partners to drive both short-term sales uplift and long-term shopper engagement
* Partner with local ecommerce and shopper marketing teams to ensure media investment aligns with commercial priorities and global playbooks
* Analyse and report on media performance and ROI, connecting spend to sales growth and category performance
* Explore and integrate offline retail media opportunities (digital screens, POS, loyalty programmes) with digital retail media for omnichannel campaigns
* Collaborate across global markets to share best practice and help evolve the global retail media strategy
* Work closely with Digital Shelf and Ratings & Reviews teams to ensure product pages convert the traffic driven by retail media
What we’re looking for
* 4–5+ years’ experience in digital commerce, shopper marketing or media, ideally within FMCG/CPG
* Hands‑on experience with retailer media platforms (e.g. Tesco Media & Insight, Boots Media Group, Amazon Ads, CitrusAds, Criteo)
* Comfortable working cross‑market, navigating cultural and operational differences across Europe and the US
* Commercially minded, analytical, and confident connecting media investment to business outcomes
* A no‑nonsense, can‑do mindset with a strong sense of ownership
You’ll thrive if you are
* A strong relationship builder with clear, confident communication skills
* Calm under pressure and comfortable with ambiguity
* Highly organised, able to prioritise and manage multiple workstreams in parallel
* Equally happy operating strategically and getting hands‑on when needed
* Aligned with values of Challenge, Act, Connect and Care
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing and Product Management
Industries
Retail Health and Personal Care Products
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