EU Brand Manager - Fabric Care (Slough, Berkshire, GB, SL1 1DT)SummaryThis position is responsible for supporting Vanish portfolio with the focus on Europe:Support defining activation roadmap & timing to enable IMEX and Area target delivery. Ensures CGO 3Yr plan fit for purpose for region / key marketsSupport innovation delivery to IMEX and sign-off of Launch recommendations for key initiativesSupport delivery of the activation toolkits to IMEX encompassing communication assets, trade story, 4P principles Responsibilities & AccountabilitiesOverallPartner for the ABD and Creative AOR to deliver Creative & Comms work.Partner with the I&A consumer insights to fuel our Creative & Comms.Partner with the Design and project teams for smooth and timely LAW development. InsightContribute to a live bank of powerful consumer insights to fuel our Equity, Creative & Comms Comms PlanningSupport the Activation Roadmap and Timing to enable Area/Market targetsMake sure local needs/ regulatory requirements and timelines are respected and integrated into comms development process Comms DevelopmentSupport the build of Creative Idea, Core Creative Assets and core communication for all Activations (TVC/Video, KV / In-store / Digital /ecomm Templates & others TBD by project) ensuring full funnel requirements/ sufficiency with receiver marketsCooperate on overall comms plots development, to drive synchronization in consumer and HCP comms development, where appropriate Comms DeploymentSupport the provision of Activation Toolkits (Innovation / BDIs) tailored by market cluster / Job to be Done. MMR like process to collect feedback, finding supplier, creating POSM catalogue for markets to order. Localization done by Markets.Support the deployment of Master Asset toolkit to markets for localization (Comms & Design) PartnershipsSupport our key Area partnerships to maximise impact on Equity and Performance. Ensure IMEX teams fully enabled through timely guidelines and toolkits. IMEX Delivery Contact• Leads/Support on connects with IMEX teams for ongoing day-to-day operations & problem solving. Org. and TalentActive member of the CAP team for region – ensuring we deliver against clear priorities. Candidate ProfileProject Management ExperienceBrand Management Experience as a Brand Manager or at least 2-years as an Assistant Brand Manager PROFESSIONAL QUALIFICATIONS/ EXPERIENCEMarketing experience: be able to demonstrate good marketing skills developed within the FMCG environment, Household care / Fabric Care experience of benefit.Brand Equity and Creative & Comms Experience: be able to demonstrate Brand Equity and Creative & Comms skills developed within the Household care/ Fabric Care. OTHER PERSONAL ATTRIBUTES Strong commercial acumen and analytical skillsAbility to work in a matrix organization (CGO, MX, Key Lead Markets, agency) – strong interpersonal skills, dealing with multiple stakeholders across different functions and levels of expertiseEntrepreneurial and able to work autonomouslyStrong sense of urgency and achievementResilient and able to respond under pressureLeadership qualities in impacting, contributing and challenging brand equity, and creative and commsAbility to influence and collaborate with markets with varying levels of portfolio and brand maturityThe business language in Reckitt is English, therefore fluency in English is essential. Fluency in other language(s) is advantageous.