The Digital Marketing and Communications Manager at arebyte is responsible for creating digital content, delivering marketing campaigns, and managing media relations to promote our exhibitions, events, and organisational activities.
Job Description
The position is a part-time role (2.5 days a week, possibility to discuss 3 days a week) and involves designing assets and basic video content using Adobe Creative Suite, writing and scheduling social media and newsletter campaigns, developing press materials, maintaining website updates via Squarespace, and tracking performance using tools like Google Analytics.
The ideal candidate will have strong experience in marketing and communications within the arts sector, excellent design and copywriting skills, and a good understanding of digital campaign delivery.
Knowledge of SEO, digital advertising, reporting tools, and CMS platforms like Squarespace and Eventbrite is desirable, alongside an interest in digital art.
Job Requirements
* Content Creation & Design: Proven experience in designing digital assets and content for social media, websites, and newsletters, with proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and basic video editing skills (e.g., Adobe Premiere Pro, Final Cut Pro) to create visually engaging materials.
* Marketing Campaigns & Copywriting: 3+ years of experience developing and executing marketing campaigns within the art sector. Strong copywriting skills for crafting engaging content for social media, websites, newsletters, and press materials. Skilled in planning, scheduling, and delivering campaigns that meet deadlines and align with organisational goals.
* Media Relations: Experience managing media relationships, writing press releases, and securing coverage for exhibitions, events, and art projects. Familiarity with engaging journalists and building strong media networks within the cultural sector.
Job Responsibilities
Press & Media Relations: Plan and deliver PR strategies; write and distribute press releases; maintain media contacts and press lists; handle media enquiries professionally; archive press coverage for reporting.
Content Creation: Develop campaign plans and write engaging copy for social media, newsletters, websites, and marketing materials. Design basic visual assets using Adobe Suite. Source and credit images for communications.
Digital Marketing & Web: Schedule and publish content across digital platforms; assist with email campaigns; update website content; monitor campaign performance; support the development of wider communications strategies.
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