* Help more people get reliable broadband where they live.
* Own local growth performance across Trooli’s full fibre network.
* This role turns network availability into real customer adoption — ensuring
* communities don’t just have access to fibre, but actually benefit from it.
About Trooli
Trooli delivers reliable, full fibre broadband to communities often underserved by other network operators. We combine high-performance connectivity with a personal,community-first approach - support that puts people first.
The Role
You will support growth performance across a defined geographic region within our network footprint (East Anglia), with a focus on newly live properties, lower penetration areas & high-potential communities. This is not a traditional marketing / sales role. You will play a huge part in turning network coverage into customers.
Core Responsibilities
Regional growth ownership - Support customer acquisition targets across your region & manage local growth plans
Community-led demand generation - Build relationships with local councils & influencers for events, local happenings, and support, as well as schools, community groups, and local businesses - Activate referral programmes, local events, and hyper-local campaigns
Local execution of central strategy - Translate national campaigns into local impact - Coordinate with internal teams and agencies - Ensure messaging reflects trust, simplicity, reliability, performance, current offers and promotions, demonstrating the benefits of joining Trooli versus other providers.
Conversion & funnel improvement - Identify local barriers to conversion (pricing, awareness, installation friction) - Feed insights back into central teams for optimisation
Performance tracking & accountability - Monitor take-up %, conversion rates, CPA, time to scale, and demonstrate impact against agreed KPIs
KPIs
* Take-up rate
* Installs per area
* Demonstrate lead pipeline to Telesales for conversion–
* Lead-to-install conversion–
* Time to first 100 customers
Skills & Experience
We welcome candidates from: - Telecoms, utilities, broadband - Charity/community engagement - Hospitality or local business leadership
Candidates must demonstrate: - Experience driving local engagement or growth - Ownership of targets or KPIs - Commercial mindset and data-driven thinking - Strong communication and relationship-building skills
Highly Desirable - Field marketing or regional operations experience - Network rollout experience - Community outreach or hospitality leadership background
Reporting
Reports to Head of Marketing
Works with digital, PPC, CRM, design, PR and wider business teams
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