About Kent Business College (KBC)
Kent Business College (formerly IBIS Consultancy) is a fast-growing training provider delivering high-quality professional and apprenticeship programmes across the UK and internationally. We are an approved centre for CIM, APM, and PMI qualifications, delivering excellence through expert-led, flexible learning.
We are expanding our CIM (Chartered Institute of Marketing) Apprenticeship provision at Level 4 (Marketing Executive) and Level 6 (Marketing Manager) and are seeking an experienced and motivated professional to join our academic team.
Job Description
Title: Apprenticeship Programme Lead (Marketing Programmes – Level 4 & Level 6)
Department: Apprenticeships & Professional Programmes
Reports to: Managing Director / Head of Programmes
Direct reports: Marketing Coaches (employees) and Freelance/Associate Marketing Tutors
Contract type: Full‑time, 40 hours per week (flexible scheduling)
Work location: Hybrid. Face‑to‑face meetings/events at the Maidstone office (as required) and regular employer‑site visits. Travel costs reimbursed per policy.
Salary: £45,000 base per annum plus outcome‑based adjustment (+£20 per passed learner / −£5 per withdrawn learner) across all Marketing programmes.
Role Purpose
Own the end‑to‑end delivery and performance of Marketing Level 4 & 6 apprenticeship programmes (and related CIM modules), combining hands‑on teaching/coaching with programme leadership. Lead the coaching/tutoring team, ensure curriculum and LMS readiness, drive learner achievement and employer satisfaction, and maintain compliance with awarding‑body/EPAO and funding requirements.
Role Composition & Working Pattern
* Weekly hours: 40 h/week (flexible, averaged across the academic cycle).
* Allocation: Teaching/Coaching 24 h/week; Programme Leadership 16 h/week.
* Flexibility is required around assessment/EPA peaks, audits and employer events.
Key Responsibilities
A. Teaching and Coaching (Approx. 24- 30 h/week)
1. Teach/coach Marketing L4 & L6 learners (online and occasional in‑person); typical teaching contact ≈ 10 h/week.
2. Caseload management: hold monthly 1:1 reviews for ~40 learners (≥ 60 min each; none <30 min unless pre‑agreed).
3. Marking & feedback: return assessed work within 1 week with actionable, criteria‑mapped feed‑forward.
4. Tripartite reviews: plan and conduct quarterly tripartites with learners and line managers (integrated into the monthly review cycle where appropriate).
5. EPA – Registration: complete gateway checks and register apprentices with the EPAO on time; brief and book EPA components.
6. APTEM Training Plans (create & update): build, update and quality‑assure Training Plans in APTEM (KSB mapping, OTJ profiling, monthly review updates, evidence and e‑signatures); keep MIS/LMS/APTEM records current within 48 hours.
7. Information sessions & workshops: deliver induction, skills bootcamps, revision/EPA briefings and programme events (online and face‑to‑face).
8. Weekly social content: post one short video/reel per week on approved channels (may be clipped from class), following brand, safeguarding and GDPR rules.
B. Programme Leadership & Team Management (Approx 16 to 8 h/week)
1. Lead coaches & manage freelancers: set objectives, run monthly huddles and quarterly 1:1s; ensure cover; approve timesheets.
2. Fair allocation & timetabling: publish FTE‑weighted teaching/caseload allocations ≥10 working days before delivery; maintain cover rota; keep within contact‑hour caps.
3. Quality assurance: run/attend standardisation on the second Monday of each month; complete observations and IQA sampling; close actions promptly.
4. Employer engagement: coordinate and conduct face‑to‑face workplace visits (FT guide 10 per month; pro‑rata 5/month at 0.6 FTE), capturing actions and follow‑ups within 48 hours.
5. Programme performance management: own the KPI pack (pass/achievement, retention/withdrawals, satisfaction, complaints, SLA adherence) with monthly reporting and improvement plans.
6. Compliance & audit readiness: uphold safeguarding/Prevent, UK GDPR and awarding‑body/EPAO/ESFA rules; maintain complete audit trails.
C. Curriculum Development Support & LMS Readiness
1. Co‑develop and update curriculum for Marketing L4 & L6: schemes of work, lesson plans, assessment briefs/rubrics, quizzes and videos; align to KSBs/EPA requirements and current industry practice.
2. Week‑ahead readiness: ensure all materials for the next teaching week are QA’d (accuracy, accessibility, brand) and live on the LMS ≥ 5 working days before delivery; maintain version control and a change log.
3. Teacher enablement: provide quick‑start notes or short how‑to clips; gather teacher feedback and feed into continuous improvement cycles.
Success Measures (KPIs & Service Levels)
* Teaching quality: observations Good or better ≥90%; zero critical QA defects (brief/rubric).
* Marking timeliness: ≥95% within 5 working days; 100% within 7 calendar days.
* Learner reviews: 100% monthly coverage; avg ≥60 min; none <30 min without agreement.
* Standardisation: 100% attendance (or authorised catch‑up within 5 working days).
* Curriculum/LMS readiness: 100% of next‑week materials live ≥5 working days in advance; 100% new videos captioned.
* Employer engagement: 10 F2F visits/month (FT) (or 5/month at 0.6 FTE), reports in 48 hours; employer satisfaction ≥4.3/5.
* Outcomes: First‑sit pass rate ≥85% (or provider target) and on‑time achievement to target.
* Retention/withdrawals: at/under agreed ceiling or ≥10 pp YoY reduction; interventions logged for 100% of at‑risk learners; exit summaries within 5 working days.
* APTEM compliance: 100% Training Plans built within 10 working days; monthly reviews recorded; OTJ variance actions within 10 working days.
* Communications: ≥95% of emails/messages acknowledged within 2 working days.
* Weekly reel/video: ≥90% weekly compliance; brand/safeguarding/GDPR compliant.
Person Specification
Essential
* Hands‑on APTEM experience: demonstrable recent experience building and updating Training Plans in APTEM, including KSB mapping, OTJ profiling, monthly review logging, evidence upload and e‑signatures, plus generating reports for audits.
* Qualification: CIM Level 6 (or higher) or a relevant Marketing degree.
* Proven teaching/coaching experience in apprenticeships.
* Strong knowledge of marketing strategy, digital marketing and campaign planning.
* Strong experience with EPA/gateway, KSBs and EPAO processes.
* Experience leading tutors/coaches or coordinating programmes; workforce planning and observation/IQA exposure.
* Confident with LMS/MIS, Microsoft 365/Google Workspace; accurate record‑keeping and KPI reporting.
* Excellent communication and stakeholder management; able to travel to Maidstone and employer sites (Local Region).
* Commitment to Safeguarding/Prevent, UK GDPR, EDI and Health & Safety.
Desirable
* Teaching qualification (e.g., PGCE/CertEd/AET/DET).
* EPAO/CIM assessor, moderator or IV experience.
* Advanced APTEM skills (e.g., template/admin configuration, exports, dashboards) and familiarity with other platforms (e.g., OneFile, Smart Assessor).
* Content creation skills for micro‑learning/reels (basic editing/captioning).
* Experience with ESFA funding rules and audit trails.
Safeguarding, Vetting & Compliance
Employment is subject to Right‑to‑Work checks and an enhanced DBS plus satisfactory references. Mandatory training (Safeguarding/Prevent, Data Protection, Information Security, Health & Safety) must be completed and kept current.
Benefits
* £45,000 base salary + monthly outcome‑based adjustment (+£20 per pass / −£5 per withdrawal).
* Workplace pension, private healthcare (post‑probation), travel expense reimbursement per policy, flexible remote working, CPD.
Flexibility
This Job Description outlines core duties; reasonable related duties may be assigned to meet operational needs. KPIs and workload expectations may be adjusted (with notice) to reflect awarding‑body or regulatory changes and cohort size/mix.