Company Overview
WillisPalmer is a leading provider of multi-disciplinary services dedicated to supporting children and their families. With a national network of experts including social workers, psychologists, and family support workers, we pride ourselves on delivering high-quality, bespoke solutions tailored to the needs of our clients. Everything we do is motivated by our desire to see improved outcomes for children, whether it means protecting them from abuse and neglect or supporting their carers to look after them safely. We are a small business, but part of a larger group of like-minded companies and as such there are opportunities for career development and progression.
Summary
We are seeking a creative and detail-oriented Marketing & Visual Content Creator. This role is pivotal in shaping the company's public image and communication strategies, as well as shaping internal community spirit. You will effectively promote the company's services to potential customers, stakeholders, and the broader community supporting our mission to provide exceptional services to children and families.
You will be responsible for developing visually engaging content that resonates with our audience, and managing digital campaigns to support the company's marketing objectives. By blending innovative design, strategic marketing, and effective storytelling you will enhance our brand presence and ensure our brand stands out across digital and print platforms.
The Marketing & Visual Content Creator will ensure effective internal communications strategies are in place to keep experts informed and engaged with the company's vision, updates, and achievements. Creating community spirit via consistent communication channels and updates using digital channels.
You will co-ordinate internal events, study days and conferences to raise engagement and retention of experts. Communicate with various stakeholders, including clients, experts, and community organisations (third-party providers), to build and maintain positive relationships. Engage with the membership organisations to identify events worth attending for experts.
Would you like to work for a company that protects and promotes the welfare of children? Whether you are a recent marketing graduate looking to start your career with purpose, or already in a similar position, we are looking for someone to join our team that is as passionate about children as we are.
Key Responsibilities
Graphic Design
* Create visually appealing designs for digital channels, including company website social media, email campaigns, and newsletters.
* Design printed materials such as brochures, flyers, and presentations in line with brand guidelines.
* Develop and adapt creative assets for multiple platforms and audiences.
* Work with internal teams to translate ideas into clear, engaging visual concepts.
Digital Marketing
* Manage and maintain company social media accounts, ensuring consistent brand voice and visual identity.
* Plan, create, and schedule engaging content across all digital channels.
* Develop and manage digital marketing campaigns, including email marketing and social media to drive engagement and leads with customers.
* Monitor and report on campaign performance, providing insights and recommendations.
* Support SEO, website updates, and online branding initiatives.
* Utilise the news and industry events to generate note-worthy content to engage customers.
* Generate note-worthy internal news to involve our experts and create an internal community spirit.
Skills & Experience
* Proven experience in graphic design and digital marketing.
* Proficiency in design software (Adobe Creative Suite, Canva, or similar).
* Strong understanding of digital marketing principles, social media platforms, trends, content creation, analytics tools and SEO principles.
* Excellent communication and interpersonal skills.
* Strong attention to detail.
* Ability to manage multiple projects and meet deadlines.
* Passion for creativity and innovation in marketing.
* Ability to work well both independently and as part of a team.
Qualifications
* Bachelor's Degree in marketing or related field.
* A portfolio showcasing creative design and marketing work.
Personal Attributes
* Creative thinker with a flair for visual storytelling.
* Proactive, adaptable, and eager to learn.
* Strong organisational skills and a collaborative mindset.
Job Types: Full-time, Permanent
Pay: Up to £28,000.00 per year
Benefits:
* Company pension
* Free parking
* Work from home
Work Location: Hybrid remote in Colchester CO4 3ZL