Senior Digital Marketing Manager | Hybrid - Farnborough / UK Remote
Our client, a leading UK geospatial solutions provider, is seeking an experienced and strategic Senior Digital Marketing Manager to lead their digital marketing function. You will be instrumental in developing and delivering digital campaigns, fostering brand awareness, and increasing customer engagement across B2B channels, supporting SaaS and data-as-a-service offerings.
Key Responsibilities:
* Develop and execute digital marketing strategies aligned with business objectives.
* Plan, implement, and optimise campaigns across SEO, email, social media, and paid channels.
* Manage HubSpot for campaign planning, lead nurturing, analytics, and reporting.
* Oversee website content, SEO, and user experience enhancements.
* Collaborate with product, software, and data teams to support marketing and sales objectives.
* Analyse performance metrics and adjust strategies to maximise ROI.
What we're looking for:
* Degree in Marketing or related field, or equivalent experience.
* 7+ years in digital marketing with strong campaign management and strategic experience.
* Expertise in HubSpot, SEO, Google Ads, email marketing, and social media.
* Strong analytical, problem-solving, and communication skills.
* Experience in B2B environments is highly desirable.
Why join:
* Hybrid working model with flexibility.
* Opportunity to lead digital strategy in a high-profile geospatial division.
* Collaborative, inclusive culture with professional development opportunities.
Apply Now: Submit your CV and a short cover letter (max 500 words, including salary expectations)
ersg are an equal opportunities employer; we are committed to promoting equality of opportunity for all job applicants. We do not discriminate against applicants on the basis of age, sex, race, disability, pregnancy, marital status, sexual orientation, gender reassignment or religious background; all decisions are based on merit.