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Digital Marketing Manager Tech/Electronics Company
role at
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Digital Marketing Manager Tech/Electronics Company
role at
Brooks & Associates Public Relations Get AI-powered advice on this job and more exclusive features. Location:
Hybrid Home & Birmingham Office
Salary:
Up to £55,000 + Excellent Benefits
Job Type:
Full-time, Permanent
A leading electronics and technology company is looking for a
Digital Marketing Manager
to take charge of digital lead generation across SME, public sector, and private sector audiences. This role is ideal for a commercially-minded digital marketer who can deliver campaigns that convert using data, automation, and creative execution to drive measurable results.
Youll plan and manage digital campaigns, optimise performance across channels, and own CRM and automation tools to deliver qualified leads to sales.
Key Responsibilities
Develop and deliver digital marketing strategies focused on lead generation Plan multichannel campaigns targeting SME, public, and private sector clients Manage Salesforce Marketing Cloud for audience segmentation, email automation, and lead nurturing Optimise web content, user journeys, and SEO to improve organic visibility and conversions Lead on PPC, paid social, and remarketing activity to attract qualified traffic Use analytics (Google Analytics, CRM reports) to track performance and report on ROI Oversee content and social media strategies tailored to B2B and B2B2C audiences Support implementation of new digital tools to improve marketing outcomes
About You
Proven experience in digital marketing with a strong lead generation focus Skilled in CRM and marketing automation (Salesforce experience a bonus) Strong understanding of SEO, PPC, email marketing, and analytics Experience marketing to SME and public/private sector audiences Comfortable working with data to improve campaign performance Confident communicator who thrives in a collaborative, fast-paced environment
Why Join?
This is a fantastic opportunity to drive digital growth in a business that values autonomy and results. Youll be empowered to lead strategy, test new ideas, and make a real commercial impact across diverse market segments.
Whats On Offer
Ownership of lead generation strategy Broad audience base: SME, public and private sector Exposure to modern marketing tools and platforms Flexible hybrid working Collaborative, agile team culture
Salary & Benefits
Up to £55,000 depending on experience 34 days holiday (including public holidays) Holiday purchase scheme (up to 5 extra days) Private Medical Insurance (Bupa) Health Cash Plan, Life Assurance, Critical Illness Cover £325 flexible benefits pot Retail and health discounts, cashback scheme Free onsite parking Employee Assistance Programme
How To Apply
Send your CV or LinkedIn profile no need for a polished version, we can refine it together.
For a Confidential Chat, Contact
Max Tullis-Turner
Practice Lead Digital, Blue Pelican
| ?? 01892 507130
Seniority level
Seniority level Entry level Employment type
Employment type Full-time Job function
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