Join to apply for the Channel Marketing, Advisor role at Zebra Technologies
5 days ago Be among the first 25 applicants
Join to apply for the Channel Marketing, Advisor role at Zebra Technologies
Get AI-powered advice on this job and more exclusive features.
Overview:
At Zebra, we are a community of innovators who come together to create new ways of working to make everyday life better. United by curiosity and care, we develop dynamic solutions that anticipate our customer’s and partner’s needs and solve their challenges.
Remote Work: No
Overview:
At Zebra, we are a community of innovators who come together to create new ways of working to make everyday life better. United by curiosity and care, we develop dynamic solutions that anticipate our customer’s and partner’s needs and solve their challenges.
Being a part of Zebra Nation means being seen, heard, valued, and respected. Drawing from our diverse perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries to redefine the work of tomorrow for organizations, their employees, and those they serve.
You have opportunities to learn and lead at a forward-thinking company, defining your path to a fulfilling career while channeling your skills toward causes that you care about – locally and globally. We’ve only begun reimaging the future – for our people, our customers, and the world.
Let’s create tomorrow together.
The Channel Marketing Advisor will work closely with the ISV Channel Sales and the Global Partners Sales team in support of sales, partners, and ISV partners in the planning and executing of marketing plans and programs that increase Zebra market share.
Will directly work with the partners that cover the regional market and develop and execute aligned channel marketing plans with targeted partners to address business/marketing challenges. This position will also own the development of annual business/marketing plans through collaborative planning processes aligned with Zebra’s go-to-market initiatives with the unique strengths of each partner and deliver a plan with clear goals, objectives and metrics.
We are offering 12 months contract!
Responsibilities:
* Strategize and align on the marketing initiatives with the CAMs (Channel Account Managers), Channel Sales Lead, BDMs and Channel Marketing Lead
* Execute marketing and enablement plans for all partners utilizing a combination of MDF and Program Spend in the most effective manner that is aligned with established priorities and plans; Manage the yearly budget allocation
* Develop and maintain the overall marketing plans and programs for channel partners
* Monitor, measure and report plan performance against objectives to determine ROI
* Lead product launch planning across the portfolio for the partners, channel sales team, aggregating information and plans by segment
* Represent channel marketing in planning sessions, reviews and events as required
* Provide and lead marketing support for marketing initiatives including event planning, content creation and communication
* Manage, train and keep track of all partner activities managed through the program tool Vistex. Manage and approve all projects and budget
* Deliver “Voice of Customer” insight for developing channel and marketing programs and other business needs/requirement
* Identify the most effective and efficient marketing solution to address challenge (i.e. create and execute targeted campaigns, field events, executive programs, tradeshows, customer references, industry association events and telemarketing)
* Accelerate go-to-market execution and close partner marketing capabilities gap. Boost partner go-to-market effectiveness and leverage the Marketing Accelerator platform (programs, tools, content) and associated marketing agencies to develop and execute the partner related marketing initiatives
* Proactively and consultatively suggest potential marketing approaches to grow and accelerate revenue generation; Facilitate better decision making together with the channel account manager and partner
* Collaborate with peers in the broader marketing organization to ensure a level of consistency is maintained with all market-facing activities
* Educate the channel current promotions, product releases and programs as needed
* Optimize and align investments with best-practices; Monitor and report performance metrics
* Expand account penetration by establishing relationships in management, marketing and sales
* Contribute to regional and global marketing strategy development to ensure alignment and readiness
* Monitor, measure and report plan performance against objectives to determine ROI
* Design, develop and execute marketing and enablement plans for targeted partners
* Present an overview/status of the activities they are driving and the results they are achieving at a quarterly business review
* Develop comprehensive regional GTM marketing plan with clear goals/objectives
* Marketing performance reporting and quarterly review
* Voice of customer insight and checkpoints
* Business alignment with product/business unit stakeholders
Qualifications:
* Bachelor’s degree or equivalent with business or marketing focus
* In-depth knowledge of distribution (IT and Value Add) and partner routes-to-market
* Experience transforming business objectives into marketing goals/strategies
* Demonstrated ability to drive decisions, deliver results on short timelines, capable of managing multiple priorities in a fast-paced environment
* Understanding of channel GTM readiness and health of the channel
Benefits:
* 25 days of vacation
* Up to 32 hours paid time off per year to volunteer with a charity of your choice
* Reward & Recognition scheme - earn points to spend online
* Training and personal development in soft skills and hard skills, access to our internal learning portal and internal career opportunities within Zebra departments
* Annual bonuses based on financial results
* Yearly salary increases according to individual performance
* Employee referral bonus for bringing New Talent to Zebra
* Pension Scheme with a matched contribution up to 7%
* Private medical and dental cover
* Access to an innovative online learning platform
* Cycle to work scheme
* Employee Assistance Program
To protect candidates from falling victim to online fraudulent activity involving fake job postings and employment offers, please be aware our recruiters will always connect with you via @zebra.com email accounts. Applications are only accepted through our applicant tracking system and only accept personal identifying information through that system. Our Talent Acquisition team will not ask for you to provide personal identifying information via e-mail or outside of the system. If you are a victim of identity theft contact your local police department.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
IT Services and IT Consulting
Referrals increase your chances of interviewing at Zebra Technologies by 2x
Get notified about new Marketing Consultant jobs in Bourne End, England, United Kingdom.
Greenford, England, United Kingdom 2 weeks ago
Richmond Upon Thames, England, United Kingdom 2 weeks ago
Brentford, England, United Kingdom 3 weeks ago
Camden Town, England, United Kingdom 5 days ago
Weybridge, England, United Kingdom 1 week ago
Partner Marketing Manager (Limited Full-time fixed salary)
Feltham, England, United Kingdom 3 weeks ago
Campaign Marketing Manager – Advisory (12-month FTC)
Reading, England, United Kingdom 5 days ago
Channel Marketing Manager - Northern Europe
Slough, England, United Kingdom 2 weeks ago
Hatfield, England, United Kingdom 1 week ago
Farnborough, England, United Kingdom 3 weeks ago
London, England, United Kingdom 9 hours ago
Farnborough, England, United Kingdom 2 weeks ago
Global Campaigns Content Marketing Specialist
Staines-Upon-Thames, England, United Kingdom 3 weeks ago
Reading, England, United Kingdom 5 days ago
Reading, England, United Kingdom 2 days ago
Uxbridge, England, United Kingdom 2 weeks ago
Marketing Lead, Strategic Projects - 12 month Fixed Term Contract
Winnersh, England, United Kingdom 2 weeks ago
Brentford, England, United Kingdom 3 weeks ago
Datchet, England, United Kingdom 2 days ago
Egham, England, United Kingdom 2 weeks ago
Chertsey, England, United Kingdom 1 week ago
Hatfield, England, United Kingdom 1 week ago
Digital Marketing Manager - 9 to 12 months FTC
Hemel Hempstead, England, United Kingdom 1 day ago
Digital Marketing Manager - Up to £45,000
Guildford, England, United Kingdom 2 days ago
Global Marketing Manager, Pharma (Maternity Cover)
Mytchett, England, United Kingdom 1 day ago
London, England, United Kingdom 6 days ago
Senior Events Manager - Global Channel Marketing
Farnborough, England, United Kingdom 2 weeks ago
Uxbridge, England, United Kingdom 4 weeks ago
PH Western Europe Professional Marketing Manager
Farnborough, England, United Kingdom 2 weeks ago
Global Medical Marketing Manager, Sore Throat
Slough, England, United Kingdom 1 week ago
Sunbury-On-Thames, England, United Kingdom 1 week ago
Watford, England, United Kingdom 2 weeks ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr