Overview
The International Prime Video & Studios Consumer Insights team is looking for a highly motivated, French Speaking, Senior Research Manager to lead customer-focused primary research projects. You'll work on a team that connects our creative leaders with our customers throughout their viewing journey. You will work closely with Data Science, Productions, Development, Marketing and Finance teams, always making sure to represent the voice of our customers. This role will allow you to develop insights that help break new series on our service, maintain strong performance and make a real impact for our customers.
Responsibilities
* Identify appropriate methodologies based on business and research objectives
* Partner with internal Panel Operations team, to program and deploy research projects with Amazon Prime Video customers
* Work closely with vendors to insure successful execution of research projects
* Lead strategic research using primary, secondary and syndicated data sources
* Accurately represent, and advocate for, the Prime Video customer in all analysis and meetings
* Take ownership of research studies end to end
Qualifications
* Experience in areas such as market research, statistics, finance or qualitative/quantitative research
* Experience with all aspects of research (study design, recruiting, moderation, analysis, reporting)
* Experience analyzing large datasets and communicating findings to stakeholders and senior leaders
* Bachelor's degree, or experience driving internal cross-team collaboration
* Experience conducting sophisticated and creative analysis of complex data and translate the results into actionable deliverables, messages, and presentations
* Speak, write, and read fluently in French
* Demonstrate applied knowledge across the core phases of the market research cycle: awareness, targeting, acquisition and retention.
Preferred Qualifications
* Experience on the research vendor side or within the research group of a media company
* Knowledge of the television and media industry
* Experience leading different types of viewer studies such as episode testing, dial testing, concept testing, series maintenance
* Experience leading studies across various methodologies: online quant surveys, focus groups, 1:1, ethnos, online qual, mobile
* Experience with various statistical techniques (regression analysis, coefficient correlation)
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates.
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