The challenge
More than 1 in 4 adults in the UK are living with obesity, a chronic condition that often negatively impacts their physical and mental health and, therefore, quality of life. New medications have revolutionised obesity care and can improve millions of lives when combined with high-quality clinical support.
Access to this support is incredibly limited in the NHS. Most GP practices don't have the time or resource to navigate the growing number of referral pathways available to their patients. We need someone on the ground making it easy for them.
Enter Second Nature...
We deliver a programme that combats the root causes of unhealthy lifestyles. Since we started over a decade ago, we've been commissioned nationally by the NHS to fight chronic disease, won multiple industry awards, and ranked as the 12th fastest-growing company in the UK by Deloitte's Fast 50.
We're looking for a Partnerships Associate to join Second Nature and help us scale access to our services at the GP practice level, making sure clinicians know who we are, what we offer, and how to refer patients who need our help.
The Role
This is a field-based role. You'll be the face of Second Nature in GP surgeries and PCN meetings across your territory, starting in the South West of England. Your job is to build relationships with GPs and practice managers, explain how patients can access Second Nature's services, and make it as easy as possible for practices to refer.
You'll work closely with our Partnerships Lead and Partnerships Manager, who will support you. Once a geography is prioritised, you're on the ground - visiting practices, running education sessions, and generating the referral volume that turns strategy into patient impact.
You'll promote Second Nature's full range of services, including our nationally commissioned programmes, specialist weight management, and GLP-1 support programmes.
This is a new role. You'll be the first hire in what we intend to grow into a national field team, so there's real scope to shape how the role works, build the playbook, and grow with it.
What you'll do
Build relationships with GP practices and PCNs Visit GP surgeries across your territory, meeting GPs, practice managers, and clinical leads. Build trust quickly with time-poor clinicians and make Second Nature the obvious referral choice.
Run PCN education sessions Present to clinical groups and PCN meetings, explaining the referral pathways available to patients and how to access Second Nature's services. Make it simple and credible.
Generate referral volume Your core metric. Everything you do - practice visits, education sessions, content distribution - is in service of generating referrals for Second Nature's services.
Feed back local intelligence You'll pick up invaluable on-the-ground insight: what GPs and commissioners are thinking, how local systems are evolving, and what competitors are doing. Feed this back to the team to inform strategy.
Manage your territory independently Plan your own week, prioritise high-potential practices, track all activity in our CRM, and report back clearly on progress. You won't be micromanaged - you'll be trusted to deliver.
Represent Second Nature professionally Whether you're in a GP surgery, a PCN meeting, or a commissioner conversation, you represent Second Nature. Be credible, be prepared, and be someone clinicians want to work with.
Requirements
Background and Experience
* Experience in a field sales, medical sales, or primary care engagement role
* Experience visiting GP practices, pharmacies, or NHS clinical settings
* Understanding of how GP practices and PCNs operate - referral pathways, practice dynamics, time pressures
* Confident in presenting to small clinical groups and handling objections
* Self-motivated and organised - comfortable working independently across a territory without daily supervision
* Strong interpersonal skills and the ability to build rapport quickly with clinicians and practice staff
* Experience using CRM systems to track activity and pipeline (e.g. HubSpot, Salesforce)
* Full UK driving licence and willingness to travel extensively within your territory
Bonus points if:
* You have existing relationships with GP practices or PCNs in the South West
* Experience in health tech, digital health, or NHS commissioning
* Knowledge of obesity pathways or specialist weight management services
* Experience in a startup or fast-paced environment where you've had to build something from scratch
Benefits
Benefits
* Competitive salary
* 25 days' holiday plus national holidays
* Car allowance or mileage reimbursement
* Laptop and phone provided
* £200/year professional development budget, plus extra for role-specific training
* Salary Sacrifice and Cycle to Work schemes
* Quarterly in-person socials and company meet-ups
* A friendly, mission-driven team where your work really matters
* Real scope to shape a new function and grow with it as we scale nationally