We have a great opportunity for an experienced Performance Marketing Executive to join our friendly team at Oak Furnitureland. This is a hybrid role with 2 days in our Swindon head office (Tuesday and Thursday) and 3 days from home.
Role Overview
The Performance Marketing Executive will support the Performance Marketing Manager in planning, creating, and coordinating digital activities across Paid Search and Shopping, Paid Social Media, Display/YouTube, and Affiliates, aligned with our digital marketing strategy.
Responsibilities include daily reporting, channel optimization recommendations, internal documentation, leading creative efforts for Paid Social and YouTube, and managing the affiliate program.
Ideal Candidate
An ambitious individual with excellent attention to detail, ability to meet deadlines, and strong communication skills. This role suits someone eager to make an impact in a fast-paced retail environment.
Key Responsibilities
1. Lead creative development for Paid Social and YouTube, ensuring alignment with strategic plans and consistency across channels, including briefs, copywriting, and plan updates.
2. Track and report on spend and KPIs, review performance, and recommend optimizations.
3. Create monthly budget reports and monitor budget pacing.
4. Manage YouTube content, including uploading videos and maintaining brand videos.
5. Collaborate with CRM team and agency to develop audiences and improve performance, keeping audience lists current.
6. Provide regular performance marketing updates to the business, ensuring clarity for all stakeholders.
7. Own the affiliate program.
Minimum Requirements
* Experience managing Paid Search campaigns (Google Ads or Microsoft Ads).
* Experience with at least one of: Google Ads, Microsoft Ads, Facebook Ads Manager, Pinterest Ads Manager.
* Proficiency in Google Analytics (GA4).
* Strong Excel and analytical skills.
* Understanding of digital marketing concepts and best practices.
* Ability to work under pressure and meet deadlines.
* Excellent communication and presentation skills.
* Attention to detail and organizational skills.
Preferred Skills
* Retail/Ecommerce background.
* Experience with other Performance Marketing channels.
* Familiarity with SA360, Google Merchant Center, and Pmax campaigns.
* Completed GA4 training.
About Oak Furnitureland
We pride ourselves on our quality furniture made from responsibly sourced hardwood, and our dedicated team committed to creating a welcoming environment for our customers and colleagues alike.
Our Commitment
We value diversity and inclusion, striving to create a workplace where everyone can be themselves. We offer various employee benefits, including discounts, life assurance, holiday entitlement, hybrid working, pension contributions, and support programs.
Why not join us and be part of a team that makes a real difference?
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