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Digital engagement officer

London
Permanent
NSPCC
Engagement officer
Posted: 26 January
Offer description

Digital Engagement Officer

At the NSPCC, we believe every childhood is worth fighting for. With over 100 years of experience, and the collective strength of our staff, volunteers, supporters, and partners, we're working to end child abuse and neglect for good.

We encourage everyone across the organisation to get involved, feel confident in championing our cause, and help us grow the support we need to protect children and give them the futures they deserve.

If you're motivated by purpose and want to contribute to creating a safer, brighter world for every child, why not apply for our role as a Digital Engagement Officer?

What is the purpose of the Digital Engagement Officer?

The Digital Engagement Officer plays a key role in supporting the delivery of the digital elements of our public engagement strategy. Reporting to the Associate Head of Digital Engagement, the role helps drive long-term income growth by engaging public audiences through digital channels. It also contributes to campaign execution and continuous improvement through testing and learning.

This role plays a key part in supporting the NSPCC's mission. You'll contribute by:

1. Supporting the delivery of digital campaigns that drive sustainable income growth.
2. Working within campaign delivery squads to provide digital expertise and ensure successful execution.
3. Tracking campaign performance and refining approaches to maximise long-term return on investment.

What will I be doing as a Digital Engagement Officer?

As Digital Engagement Officer, you'll work flexibly across teams to deliver digital marketing campaigns and supporter engagement activities. You'll be hands-on with ad creation, tracking, and performance analysis, and contribute to a test-and-learn culture that drives continuous improvement.

4. Support the delivery of digital engagement plans and campaigns.
5. Create and manage digital ads, including content development and tracking setup.
6. Work within squads to support integrated fundraising and engagement activity.
7. Monitor campaign performance and capture learnings.
8. Contribute to testing plans and optimisation processes.

What skills do I need to be a Digital Engagement Officer?

You'll be an enthusiastic and self-motivated digital marketer with a good understanding of digital channels and campaign delivery. You'll be confident working with data, managing multiple tasks, and collaborating across teams.

9. Experience in digital marketing or fundraising in a commercial or charity setting.
10. Knowledge of digital channels including Google, Meta and email.
11. Ability to analyse data and use CRM systems effectively.
12. Strong communication and organisational skills.

Ready to apply?

Please click the button ‘apply' to start your journey. You can find more information on our Career page.

Still have questions about the role?

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