Job Details
DESCRIPTION:
A Publicist acts as an integral ambassador to both KCD and its clients and works to bring a professional, motivated, and diversified skills set to compliment the department and agency. They have the capacity and skill set to instill trust in clients and have strong relationships with a wide range of fashion, lifestyle and digital media persons. Having the capacity to prioritize and manage multiple projects will contribute to their overall Agency success.
RESPONSIBILITIES INCLUDE:
Provide support to PR Director with necessary management skills for both day to day and strategic long-term responsibilities Keen understanding of fashion, social media and VIP industry related matters. Cultivate relationships with print & online editors and industry leaders Have keen understanding of the client’s image, ideals and goals in order to develop and manage clients through product and special project pitches Provide a consistent, professional client experience and manage client expectations Develop and execute news stories, product placement, editorial reporting and analysis Manage press coverage Manage PR Assistant on client sample trafficking accounts and delegate tasks Manage celebrity/VIP dressing and placements Develop relationships with media, including fashion editors, stylists, journalists, and influencers Support in managing events such as fashion shows
REQUIREMENTS:
A minimum of 4 years’ experience working either in house or with an Agency in a Public Relations capacity Strong verbal and written communication skills Strong time management skills, ability to multitask, intelligent – this role requires managing many different areas for several clients simultaneously Combination of creative and strategic thinking, ability to jump from the creative side of marketing to analytical side A strong work ethic Ability to work in team environment and actively engage both colleagues and clients in open communication ABOUT KCD:
KCD is a global leader in brand experience with offices in New York, Paris, Los Angeles and London. For more than 35 years, the agency has developed and applied its unparalleled fashion expertise while also servicing culture-driven industries across popular, luxury and community pillars.
KCD’s teams work with brands that span emerging to established, amplifying new buzz and maintaining legacy power alike. With customized creative strategies, comprehensive public relations campaigns and world-class event solutions, KCD’s precision-focused execution makes an impact across today’s most relevant channels.
Always at the frontier of innovation, KCD is dedicated to a continuum of experience: Catalyzing it, creating it, and ensuring that it lasts.