As an equal‑opportunity employer we are committed to an inclusive and diverse workplace culture.
THE ROLE
We’re looking for an Affiliate Manager to shape and nurture a cohesive, cross‑market affiliate programme that brings our partners together, strengthens our global presence, and supports meaningful, sustainable growth. You’ll help transform a fragmented approach into a connected, high‑performing channel that deepens relationships, welcomes new customers, and contributes positively to our long‑term success.
WHAT YOU’LL BE DOING
* Create a unified global approach across affiliate partners and editorial publishers.
* Grow affiliate contribution from under 5% of sales to over 10% by the end of the year through steady, sustainable development.
* Expand our reach and welcome new customers across all markets through strong, values‑aligned partnerships.
* Build something meaningful—balancing strategic vision with practical delivery—and create a programme that supports both the brand and the partners we work with.
Strategic guidance and programme direction
* Shape and steward the global affiliate strategy across the UK, US, Germany and Spain.
* Recommend a supportive structure for publisher‑affiliate programmes, ensuring clarity and cohesion across teams.
* Identify and prioritise partners and platforms that align with our brand values and have strong potential for shared growth.
* Work closely with country marketing teams to guide budgets, forecasting, commercial modelling and CPA/commission frameworks.
Programme development and partner growth
* Expand our network of high‑value affiliates, with a focus on:
o Editorial publishers
o Wellness, longevity and lifestyle communities
* Build warm, trusting relationships with partners, creating mutually beneficial agreements that support long‑term growth.
* Select and collaborate with affiliate platforms and agencies where helpful.
Programme delivery and cross‑team collaboration
* Bring together a fragmented approach into a clear, supportive and well‑structured programme.
* Partner with our agency to develop thoughtful processes for onboarding, briefing, optimisation, payments and compliance.
* Work closely with e‑commerce, creative, brand, paid media and local marketing teams within a collaborative matrix structure.
* Introduce affiliate‑specific guidelines and performance playbooks that help partners thrive.
Insight, learning and reporting
* Collaborate with analytics and e‑commerce teams to build a transparent reporting framework that highlights:
o New customers
o Incremental revenue
o Partner quality and contribution
* Support improvements to attribution models to better understand incrementality and guide programme optimisation.
* Share weekly, monthly and quarterly insights that help teams learn, adapt and grow together.
WHO YOU ARE
To be successful in this role, you will need the following skills / knowledge / experience:
* Experienced in building and nurturing effective affiliate programmes within fast‑moving e‑commerce or retail environments.
* Comfortable working across multiple markets (UK, EU and US experience is especially helpful).
* Familiar with platforms such as AWIN, LTK and ShopMy.
* Deeply knowledgeable about editorial publishers and acquisition through partner networks.
* Skilled in commercial thinking, including negotiation, forecasting and CPA/commission modelling.
* Comfortable navigating ambiguity with a calm, solutions‑focused approach.
* Organised, thoughtful and able to create supportive structures where needed.
* Collaborative across a matrix organisation, with strong relationship‑building skills.
* Energised by working in a high‑expectation environment that values purpose, sustainability and ethical growth.
* Able to move fluidly between strategic thinking and hands‑on delivery.
* Motivated by the opportunity to build something meaningful, purposeful and impactful.
PLEASE NOTE
This role requires full‑time working at our stunning Lewes offices. Please apply only if you’re within a reasonable commute.
We’re not seeking recruitment support for this role at this time.
BENEFITS
We provide all our team members with suitable laptop computers & headphones and our office is equipped with monitors, ergonomic chairs and sitting + standing desks. Our kitchen is fully stocked with the usual supplies as well as limitless supply of A+B products (you also get 50% off on any product you wish to purchase).
We pay a discretionary bonus based on a mix of company performance and individual contributions and review our salaries annually. Our pension contributions are ESG invested (so no pharma, weapons or other ethically questionable investments).
Our Private Medical Insurance is designed to support your health and wellbeing, providing swift access to high‑quality care whenever you need it most.
Our Medicash plan offers access to specialist consultations, 24/7 Virtual GP and health screenings as well as dental, optical and complementary therapies and access to confidential support via its EAP programme.
Our Mintago platform gives employees access to financial wellbeing advice and support as well as retail discounts and salary sacrifice schemes, which cover childcare, cycle to work, gym membership, groceries and mobile/tech purchase.
In addition to our regular annual holiday allowance of 25 days plus bank holidays, we also offer one Wellbeing day to use as needed.
We offer continuous training & professional development opportunities and our team members get to enjoy complimentary nutrition and workout sessions in the office. We support a number of charities, coordinating our fund‑raising initiatives for maximum impact. We hold two social events a year to come together and connect in a meaningful way.
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