Assistant CRM Manager (12-month FTC)
Northwest commutable (great flex/ hybrid options) - £35-38k + Benefits
Zachary Daniels are recruiting for an Interim Assistant CRM Manager to join a leading UK retail brand.
This is a fantastic opportunity for an experienced CRM professional to take the reins of an established team and play a key role in delivering intelligent, personalised customer communications that make a real impact. Working across email, SMS and direct mail, you'll help drive engagement throughout the customer lifecycle - from first browse to post-purchase loyalty.
You'll join a high-performing marketing team that values data-led thinking, innovation, and continuous improvement. This is a 12-month maternity cover contract and a great chance to make your mark in a well-known, customer-first business.
What you'll be doing:
Leading the planning and execution of multi-channel CRM campaigns that drive customer value
Developing segmentation strategies and refining targeting through deep behavioural understanding
Owning a robust test and learn roadmap to optimise performance
Managing campaign performance reporting, turning insight into action
Supporting broader projects such as integrations, product feeds and CRM tool enhancements
Overseeing and developing a team of CRM Executives, mentoring their growth
Managing the CRM budget, focusing on ROI and effectiveness
Collaborating closely with internal teams ...