A global exhibition company are seeking a dynamic Marketing Manager to lead the marketing for their beauty exhibitions portfolio in the UK. The ideal candidate will have strong B2B experience and be happy to work from the office 4 days per week. They will also be happy to travel to other countries as part of their role.
Benefits
Up to £45,000 per annum dependent on experience
Early Friday finishes at 3:30 PM and flexible working hours for better work-life balance
International travel opportunities to represent events on a global stage
Monthly team outings to celebrate success when targets are achieved
Friday lunches when the weekly sales targets are met
Performance-based progression with clear pathways to greater responsibility
Year-round skill development with an annual training/upskilling budget
£100 monthly health and wellness allowance (after 12 months)
Responsibilities
Design integrated, multi-channel campaigns targeting exhibitors/distributors/retailers
Identify and secure partnerships with industry associates, media outlets, and influencers
Attend industry events to network with key players and foster partnerships
Craft compelling, tailored messaging for each audience segment
Maintain a consistent and distinctive tone across all marketing channels
Set KPIs for each campaign, analyse performance data to guide campaign optimisation
Use CRM, analytics, and AI-driven solutions to enhance targeting and personalisation
Work closely with the Exhibition Managers to align sales and marketing efforts
Partner with the Senior Partnerships Executive and Social Media Manager to develop joint campaigns and partnerships
Brief and manage external agencies, ensuring deliverables meet timelines and budgets
Requirements
35 years experience in Beauty B2B marketing (event marketing experience preferred)
Willingness to attend events and meetings in London and other UK hubs to actively network and represent the brand
Willingness to travel abroad to attend exhibitions in various countries
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