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Account manager - fmcg

Stoke-on-Trent
Vertical Advantage
Account manager
Posted: 21h ago
Offer description

We’re hiring a commercially driven Account Manager to join a leading agency.


This role is ideal for someone who thrives at the intersection of retail media, shopper insight and commercial growth. You’ll act as a strategic partner to retail stakeholders, using data-led insights to shape high-impact campaigns that drive measurable revenue growth and increased shopper loyalty. You’ll also empower retail teams to confidently resell campaign solutions into their CPG brand networks.


The Role


You will:


* Drive proactive growth by identifying new opportunities across retail media teams and CPG brands, expanding campaign scale across underpenetrated categories.
* Develop insight-led, revenue-generating proposals aligned to retailer priorities and commercial objectives.
* Translate shopper behaviour, market trends and competitive dynamics into compelling campaign strategies.
* Build strong, consultative relationships with retail media and marketing stakeholders.
* Own end-to-end campaign delivery, ensuring accuracy, quality and timely execution.
* Forecast and manage revenue and margin performance with discipline and agility.
* Champion smarter processes and cross-functional collaboration to enhance client experience.


About You


* 2+ years’ experience in client management, retail media, shopper marketing or FMCG.
* Strong analytical skills with the ability to turn data into actionable marketing strategies.
* Proven experience developing persuasive, insight-driven proposals aligned to retail objectives.
* Confident communicator with the ability to influence and build trusted partnerships.
* Commercially astute, proactive and solutions-oriented, with a track record of delivering revenue growth.
* Highly organised, with solid project management skills across campaign lifecycles.
* Strong Excel and PowerPoint skills.


This is a fantastic opportunity for an ambitious retail media or shopper marketing professional looking to take ownership of a strategic client relationship and drive measurable commercial impact.

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