Join to apply for the Web Manager role at The Woodland Trust.
Base pay range
The Woodland Trust is looking for a Web Manager to help us reach and inspire our audience by managing content on the Trust’s website.
The Role
Drive and support our content strategy and governance processes.
Responsibilities
* Manage the website, overseeing content, maintenance, management and governance.
* Lead and manage a team and support them to achieve their best.
* Work collaboratively with colleagues to ensure the delivery of engaging and accessible content.
* Manage the Content Strategy Group to help shape the strategic direction of our website in line with business goals and user needs.
* Build effective relationships with stakeholders internally and externally such as UX, insight and content team members.
* Create weekly and monthly reports for senior leaders and the rest of the organisation.
* Manage, document and communicate best practice and procedures to champion consistency across the organisation.
* This role includes a mix of working from home and at our main office in Grantham, Lincolnshire. Visits to Grantham would be required once a month on average.
The Candidate
You have an enthusiasm for the environment and share our core values – Grow Together, Explore, Focus and Make it Count.
We are looking for candidates who have the following:
* Experience in web content, web technologies and managing the web content of an organisation.
* Knowledge of accessibility standards, trends and best practice with the ability to ensure adherence across the team.
* Excellent communication skills with the ability to engage with a wide range of stakeholders both internally and externally.
* Experience in using analytics data and generating reports to share with internal stakeholders.
* Knowledge of Google Analytics 4, web governance, SEO tools and Google Search Console with the ability to use these tools to monitor performance, complete audits and provide guidance where necessary.
* Strong leadership skills with the ability to lead and manage a small team.
* Experience in managing content management systems.
* Knowledge of user experience (UX) and information architecture best practice with the ability to ensure adherence.
Benefits & Wellbeing
* Generous Annual Leave – 25 days + bank holidays (pro rata for part time)
* Buy and Sell Annual Leave
* Employee Assistance Programme
About Us
The Woodland Trust is the UK’s leading woodland conservation charity and is dedicated to creating a world where trees and woods thrive for both people and nature. Our mission involves engaging and inspiring individuals to contribute toward tackling the nature and climate crisis through the protection, restoration, and creation of essential woodland habitats.
Commitment to Diversity & Inclusion
To achieve our vision of a world where woods and trees thrive for people and nature, we need to better reflect society and the communities we work in. All people, no matter their background, identity, ability, or circumstance, should benefit from trees.
People of colour and disabled people are currently under‑represented across the environment and conservation sector. If you identify as a person of colour and/or disabled, we particularly encourage you to apply.
Please contact us to discuss any additional support or adjustments you may need to complete your application.
Application Advice
For fairness we keep our candidates’ personal details hidden from the hiring managers, so they only see a redacted version of your CV. Your CV will only be shared with the hiring managers if you are successful for the final stages of shortlisting so please make sure that you answer the Application Questions to show your relevant skills and passion for the role.
Acceptable Use Policy – Artificial Intelligence (AI)
We understand that candidates may choose to use AI tools to support their job applications – for example, to help structure or edit written responses. We welcome the use of AI in this way, particularly where it helps improve accessibility, such as for neurodivergent applicants. However, we ask that any information submitted reflects your own experience, skills and understanding. During interviews, candidates are expected to respond independently without the use of AI tools. If you require any adjustments or support during the recruitment process, please contact recruitment@woodlandtrust.org.uk.
Apply Now
If you’re ready to make a difference and grow with us, send in your application today. We might close the job opening early if we get a lot of applications, so it’s a good idea to apply soon. If we do close the advert early, and you have an application in process, we will email you prior to closing to give you time to complete.
Interviews will be held via Microsoft Teams on the 3rd December 2025.
For queries relating to this new opportunity please email recruitment@woodlandtrust.org.uk.
Seniority level: Associate.
Employment type: Full‑time.
Job function: Design.
Industries: Non‑profit Organizations.
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