Paid Social Strategist // £65,000 - £75,000+ // Soho - Central London
The Company:
A fast-scaling consumer brand is making waves in the entertainment space, with viral campaigns reaching millions worldwide. Backed by strong digital growth and a test-and-learn culture, the business thrives on bold ideas and high-performance marketing!
This is a high-impact role where you’ll take ownership of paid social strategy, driving acquisition, and scaling campaigns that deliver real results. You’ll work in a fast-paced, creative environment with clear opportunities to shape strategy and accelerate your career.
Key Responsibilities:
* Launch and optimise paid social campaigns across Meta and TikTok.
* Partner with creatives to develop and scale high-performing ads.
* Run structured testing across messaging, hooks, and landing pages.
* Analyse performance data and continuously improve ROAS.
* Own the full acquisition funnel from prospecting to retargeting.
Essential Experience:
* Proven track record managing Meta Ads campaigns.
* Strong grasp of paid social strategy, testing, and attribution.
* Experience driving profitability on low AOV products.
* Highly analytical with data-driven decision-making skills.
* Exposure to TikTok Ads or similar paid social platforms.
If you thrive on data, creativity, and driving real results, we’d love to hear from you!