We are seeking a visionary and strategic Head of Marketing and Programming to lead our marketing, communications, and events programming across our network of libraries and cultural venues.
Reporting to the Chief Executive, this unique leadership role offers the chance to shape how Explore presents itself to the city—enhancing our reach, deepening engagement, and growing audiences for our diverse cultural and community offer. You will be instrumental in promoting Explore’s brand and voice, delivering ambitious goals, and strengthening our presence locally and beyond.
You will lead multi-channel marketing strategies including web, social media, e-communications, print, and PR to engage users, partners, donors, and supporters. Your leadership will drive a cohesive city-wide events programme, oversee our Arts Council England NPO commitments, develop audience and digital marketing strategies, and ensure consistent branding across all platforms.
Managing a small team, you will encourage innovation and professional growth while collaborating with senior leaders on membership growth and strategic reporting.
What we’re looking for:
• A senior marketing professional with at least five years’ experience in a public-facing cultural or community setting
• Proven success in delivering audience growth and marketing strategies across multiple channels
• Strong leadership skills to inspire and manage teams effectively
• Expertise in digital marketing including SEO, SEM, social media, and e-CRM
• Experience managing budgets and driving income opportunities
• Excellent communication and stakeholder engagement skills
• Commitment to equity, diversity, and inclusion
• Proficiency in tools like WordPress, Mailchimp, and knowledge of GDPR
• Experience with Arts Council England funding and a marketing qualification are desirable
Closing date for applications: By 5pm on Thursday 14th August 2025
Interview Date: Thursday 4th September
For further information, and details of how to apply: Jobs - Explore York
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