Location: Fully Remote (UK/EU or similar time zones)
Commitment: Full Time
Reports to: Founder & CEO
Salary Range: $90,000 – $120,000 USD (depending on experience)
Company: Adcrate Ltd
About Adcrate
Adcrate is an AI-driven performance marketing agency helping eCommerce and digital product brands scale through creative that converts and paid media that performs. We combine data, testing, and bold ideas to drive real growth for our clients.
We’re a fully remote team of strategists, video editors, and performance experts spread across the globe - agile, ambitious, and always experimenting. We move fast, stay curious, and genuinely care about doing great work.
The Role
We’re looking for a Growth Marketing Manager to build and scale Adcrate’s client and audience acquisition systems.
You’ll own our paid acquisition, funnels, and partnerships - turning attention into measurable growth.
This is a hands-on role for someone who knows direct response marketing inside and out. You’ll run campaigns, build funnels, optimize lead flow, and collaborate with our content and creative teams to grow both our agency and our info-product ecosystem.
If you can talk shop about hooks, offers, and conversion metrics as easily as you can build a lead magnet funnel - this role is for you.
What We’re Looking For
* 3+ years of experience in growth, performance marketing, or acquisition roles (ideally agency-side or DTC brand)
* Strong understanding of direct response principles — you know why ads convert, not just how to run them
* Hands-on experience managing Meta, LinkedIn, YouTube, or X ads
* Proven track record building funnels, landing pages, and automations (Typeform, Zapier, HubSpot, etc.)
* Analytical mindset — can interpret metrics like CPL, CAC, ROAS, and CVR
* Confident collaborating with creatives, strategists, and content teams
* Comfortable building partnerships with other agencies, creators, or tools
* Resourceful, proactive, and hungry to build systems from the ground up
What You’ll Be Doing
* Running and optimizing paid campaigns across key channels
* Building and refining lead generation funnels that drive agency calls and info-product sales
* Developing landing pages, lead magnets, and email sequences
* Managing partnerships and collaborations with agencies, creators, and marketing platforms
* Collaborating with the Copywriter and Content Manager to align creative and campaign messaging
* Tracking and reporting on funnel performance — turning data into insight
* Testing and scaling new growth channels (organic, paid, partnership-driven)
What Success Looks Like
* Predictable, high-quality lead flow into our sales pipeline
* Scalable paid campaigns with healthy CAC and ROI
* Strong co-marketing partnerships that drive audience growth
* Repeatable growth systems that operate without founder dependency
* Consistent alignment between brand, creative, and performance
Team Interaction
* Slack: Fast, informal communication (gifs and memes encouraged)
* Weekly Calls: Dedicated growth syncs with Alex and cross-functional creative check-ins
* Culture: Ambitious, curious, and allergic to corporate fluff
* Retreats: Once a year, we all fly somewhere epic to celebrate and reset