Digital Marketing Executive
Location: Birmingham
Salary: £30,000 - £35,000
Hours: 7:30am-4pm, Monday-Friday (100% Office Based)
Location: Birmingham
SF Recruitment are supporting a fast-growing, dynamic company looking for a Digital Marketing Executive to support the company’s digital department. This is an ideal opportunity for a creative person who can demonstrate a passion for digital marketing management, whilst also providing support to the wider Digital team.
Key Responsibilities:
Social Media Marketing
* Manage the marketing of our social media channels (Instagram, Facebook and TikTok), creating engaging content for campaigns, enhancing brand awareness and engagement with our audience.
* Manage our YouTube page to regularly post engaging content to raise our brand awareness.
* Implement and manage the company’s social media campaign calendar, to create regular, scheduled posts to regularly interact with our audience.
Email Marketing
* Design, write and execute email marketing campaigns that nurture leads and drive conversions.
* Analyse campaign performance, including open rates, click-through rates, and conversion rates, and provide actionable insights for improvement.
* Maintain our marketing email list and databases.
Requirements:
* Bachelor’s degree in Marketing or Digital Marketing would be beneficial.
* Excellent written and verbal communication skills.
* Detail-oriented with the ability to manage multiple tasks and projects simultaneously.
* Experience and knowledge of Social Media platforms (e.g. Facebook, Instagram, TikTok).
* Experience and knowledge of email marketing platforms (e.g. Klaviyo, Mailchimp).
* Experience and knowledge of YouTube.
* Creative mindset with a strong ability to think outside the box.
* Good understanding of Shopify.