Media Writing
* Solid drafts of press releases, announcements, fact sheets, blog posts & bylines for clients.
* Strong copy editing and proofreading skills.
* Refined writing skills with understanding of target audience.
* Gather journalist feedback and report to Account Managers/Account Directors following sell‑ins.
* Event management.
* Maintains relationships with key media contacts.
* Understanding of media landscape.
* Pitches stories and finds creative angles.
* Positive relationship with client.
* Articulates recommendations to the client.
Digital Skills
* Basic understanding of HubSpot.
* Understanding of Google Analytics.
* Basic understanding of how social can complement communications work.
* Ability to write Google ad campaigns.
Administrative / Agency Operations
* With Account Director ensures activity plans, agendas and reports are completed & delivered to client.
* Aware of client’s objectives.
* Time management on multiple accounts, using Monday.com.
Client Services
* Understands clients, their market and competitors.
* Provides recommendations for executing various campaign components.
* Prepares ahead of meetings.
Account Management & Strategic Thinking
* Builds Account Management skills.
* Flags problems on accounts and offers early solutions.
Business Development
* Contributes to new business pitches.
* Knowledge of full services in company.
* Starts to build solid presentation skills.
* Starts to develop contacts & networks to identify prospects.
* Efficient research in support of new business presentations.
* Demonstrates ability to spot project or cross‑sell opportunities on accounts.
People Management
* Oversees, coaches and supports junior team members.
* Builds profile with management team.
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