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Category & insights manager - fmcg

SmithCarey Ltd
Insight manager
€70,000 a year
Posted: 15h ago
Offer description

RARE OPPORTUNITY TO JOIN A RAPIDLY GROWING CONFECTIONERY BRAND

Excellent basic plus bonus, £5.4k car allowance & benefits

Flexible working, ideally M25/M4/M40 corridor - England


About the Company

A $500m global confectionery branded business which continues to experience unprecedented growth across both UK and international markets, driven by exceptional consumer purchasing, fuelling ever-increasing rates-of-sale through high street retail and grocery retail multiple accounts.

They have a highly collaborative Sales & Marketing team that works with pace, enthusiasm and a clear, well-invested, brand-led marketing strategy focused on consumer insight-led, product innovative, effective brand communications and driving targeted trade listings, distribution and promotional activities. Their brands and target consumers echo a strong sense of fun and energy, which sets the cultural tone across this supportive yet driven business.


Role Overview - Category & Insight Manager

To further support the high international growth division, the UK board are looking to further invest in their Marketing team with another new appointment as Category & Insight Manager.

This position will manage and develop consumer Circana and Nielsen insight data to build internal reporting that will shape brand‑led trading strategies up to board level. Additionally, you will build compelling customer‑specific brand and category stories focused on driving product listings, distribution and merchandising that impacts rate of sale – so lots of customer facing business influencing opportunities.

Working closely with the Marketing and Sales teams you will shape strategies and brand‑led stories that will play a central role towards helping the business meet its objective in doubling sales over the next 4 years – exciting stuff!


Key Responsibilities

* Manage and develop consumer Circana and Nielsen insight data.
* Build internal reporting to shape brand‑led trading strategies up to board level.
* Create compelling customer‑specific brand and category stories that drive product listings, distribution and merchandising.
* Influence product listings, distribution and merchandising decisions through data‑driven insights.
* Collaborate cross‑functionally with Marketing and Sales teams to align brand stories and strategies.
* Support the objective of doubling sales over the next 4 years with data‑informed strategies.


Qualifications

* Experience in FMCG consumer insights and category/brand storytelling, with a proven track record of driving profitable sales in grocery retail or impulse retail major accounts.
* Experience at Category Manager level or equivalent, ideally with international grocery multiple retailers.
* Strong analytical and numerical skills with the ability to create compelling category/brand stories.
* Excellent communication and stakeholder influence skills.
* Highly personable, hardworking, and driven to deliver high standards of work.


Job Details

* Seniority level: Mid‑Senior level
* Employment type: Full‑time
* Job function: Marketing
* Industry: Sugar and Confectionery Product Manufacturing


How to Apply

Please forward your CV quoting reference MS/2599 together with your benefits package details to mark@smithcarey.co.uk or give Mark Smith a call on 07747 847214 for an initial discussion.

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