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Copywriter

Worcester
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Copywriter
Posted: 16 April
Offer description

Copywriter


Overview

We are looking for a highly conceptual, culturally attuned Copywriter to join the creative team, working in close partnership with an Art Director across a wide range of integrated campaigns.

Reporting directly to the Chief Creative Officer, this is a senior-level role for a writer who combines strong ideation with exceptional craft. You will be responsible for developing original, compelling concepts and delivering standout copy across all channels, with a particular focus on social-first thinking.

The ideal candidate brings a deep understanding of how brands show up in modern culture, with the ability to create work that is both strategically grounded and creatively ambitious.


Key Responsibilities

• Partner closely with an Art Director to develop and deliver integrated creative concepts across campaigns

• Lead on ideation, contributing bold, original thinking that translates into strong, executable creative

• Write high-quality, engaging copy across all channels including digital, social, film, OOH, and brand campaigns

• Create platform-native social content for TikTok, Instagram, YouTube and emerging channels, ensuring work is culturally relevant and designed to perform

• Develop copy that reflects a strong understanding of tone, voice, audience, and brand positioning

• Present ideas and creative work confidently to clients and senior stakeholders

• Collaborate with strategy, design, and production teams to bring ideas to life

• Stay deeply connected to social culture, trends, and platform behaviours, ensuring all work feels current and relevant

• Articulate and defend creative thinking with clarity and conviction

• Maintain consistently high standards of writing, craft, and attention to detail

• Contribute to raising the overall creative standard and ambition of the team


Experience & Skills

• 5+ years’ experience in copywriting within an agency or brand environment

• Strong portfolio demonstrating concept-driven, integrated campaign work

• Proven experience writing for social platforms including TikTok, Instagram, YouTube and other emerging channels

• Strong understanding of how copy, culture, and platform mechanics drive engagement

• Experience working in a creative partnership (Art Director + Copywriter)

• Highly confident in client-facing situations, with experience presenting and influencing at a senior level

• Excellent conceptual thinking alongside strong writing craft

• Ability to balance creative ambition with strategic thinking

• Strong organisational skills and ability to manage multiple projects in a fast-paced environment


Personal Attributes

• A strong creative point of view with the ability to generate and develop original ideas

• Collaborative and comfortable working across disciplines

• Culturally aware, with a passion for trends, storytelling, and audience behaviour

• Proactive, self-motivated, and solutions-focused

• Detail-oriented with a commitment to quality and craft

• Confident communicator with the ability to influence and inspire


Why This Role

This is an opportunity to step into a senior creative role with real influence, working directly with the Chief Creative Officer and shaping standout work across leading brands. You will play a key role in delivering culturally relevant, high-impact creative and elevating the overall standard of the agency’s output.

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