Are you a technically qualified Sales Engineer or Area Sales Manager with experience selling capital equipment? We are recruiting for a globally established engineering manufacturer supplying high-value automated heavy engineering systems across Europe. This is a consultative, project-led sales role managing complex equipment solutions typically valued up to and exceeding £3M. Engineering Sales Manager £40,000 Basic £15K–£25K Bonus £5K Car Allowance 33 Days Holiday Pension West Midlands Ref: 25156 Engineering Sales Manager - The Role: As Engineering Sales Manager, you will be responsible for managing and developing a defined territory across the UK and Europe. You will work closely with a range of clients and internal engineering teams, identifying opportunities, understanding technical requirements, and delivering tailored equipment solutions. Generating new business and developing existing accounts Visiting customers to understand technical requirements Preparing detailed quotations and proposals Managing negotiations and closing capital equipment sales Acting as the main technical and commercial contact for customers Working collaboratively with internal engineering teams Monitoring orders through to delivery Maintaining strong after-sales relationships Engineering Sales Manager - The Person: Formal Mechanical or Electrical Engineering qualification Proven experience in capital equipment sales Strong project management capability Experience managing a territory Consultative selling approach Ability to read engineering drawings Strong negotiation and communication skills Comfortable managing long sales cycles Engineering Sales Manager - Why Apply: Market-leading engineering manufacturer High-value, technically interesting products Strong earning potential with realistic bonus structure Established European presence Long-term career opportunity within a global group If you are a technically credible Sales Engineer or Area Sales Manager looking for your next step in capital equipment sales, apply today. Located in West Midlands, this role would be commutable from Bromsgrove, Worcester, Redditch, Kidderminster and surrounding areas