Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Marketing Manager
We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travellers interact with us through our brands, we have a brand focus in our marketing, while leveraging the scale and efficiency we’ve built in functional expertise.
As part of the go-to-market team in Traveler Engagement and Loyalty, we build relationships with travellers, driving engagement and loyalty by providing value to them through ownership of the loyalty program, credit card/gift card, and targeted CRM, which results in active member growth, increased GP, NBV, and transactions that support brand and company level goals. We define traveller and marketing requirements to enable delivering these goals.
Make an impact!
The Marketing Manager role sits on the Go-to-Market team in the Traveler Engagement and Loyalty team. This team works closely with the loyalty and product teams to assess marketing readiness and develop communication strategies and executions to launch exciting new loyalty benefits and product features to travellers. You’ll be a high performing, individual contributor who consistently applies and enhances marketing capabilities and performance to solve complex business issues and maximize opportunities.
In this role, you will:
* Develop communication strategies and manage the execution of owned communication channels to launch new loyalty benefits and product features
* Optimize working processes and campaign performance to drive maximum effectiveness with increased efficiency
* Focus on the traveller, translating business propositions into compelling communications that include personalization and tailored messaging
* Collaborate with a broad range of stakeholders, gaining their trust and be comfortable communicating with senior stakeholders
* Measure and report on results, helping generate new Test and Learn approaches
Experience and Qualifications
* You have experience managing and leading large-scale CRM projects, with a minimum of 5 years of experience
* You demonstrate a comprehensive understanding of the customer audience and have experience tailoring and optimizing communication approaches to that audience
* You have experience working within a complex, large-scale organization, managing multiple stakeholders with differing opinions and objectives
* You can demonstrate the ability to translate complex business issues, challenges, or opportunities into easily understandable customer messaging that drives performance, achieving or exceeding goals set
* You have experience in constructively challenging senior stakeholders, whilst also demonstrating alignment to the business direction
* You are comfortable managing change, driving projects forward, despite changing content, launch timings, or capabilities
The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. View our full list of benefits.
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age. #J-18808-Ljbffr