Expedia Group brands power global travel for everyone, everywhere. We design cutting‑edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Manager, Integrated Marketing
We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travelers interact with us through our brands, we have a brand focus in our marketing, while leveraging the scale and efficiency we’ve built in functional expertise.
The Integrated Marketing team is responsible for owning the end‑to‑end brand strategy, planning, and execution of all key initiatives for Expedia, Hotels.com and Vrbo. In this role you will lead or support one or more key areas of the business, such as big brand moments, cultural or seasonal campaigns, regional initiatives (e.g. U.S. or Rest of World), or product and commercial go‑to‑market efforts and serve as a subject matter expert for the business or region you support.
In this role, you will:
Strategy & Planning
* Collaborate with senior leadership to contribute to the integrated marketing strategy for your assigned area, guided by traveler insights, brand priorities, and business goals.
* Work with cross‑functional teams, including product marketing, media, and creative, to develop engaging campaign concepts and go‑to‑market plans.
Campaign Development & Execution
* Assist in the execution of brand campaigns, from major product launches to ongoing programs and local initiatives.
* Manage creative and media assets daily, collaborating with internal teams and external agencies.
* Ensure all creative work adheres to brand standards, reflects the brand’s tone of voice, and are effectively tailored for different channels and regions.
Collaboration & Influence
* Foster strong relationships with stakeholders across product, marketing, communications, and creative teams.
* Keep project statuses updated and contribute to reports shared with leadership and cross‑functional partners.
* Support senior team members in the successful delivery of brand campaigns.
Performance & Insights
* Help track campaign performance by collaborating with analytics and media teams.
* Utilize insights data to optimize campaigns and inform future strategies for continuous improvement.
Experience and qualifications:
* Bachelor’s degree in Marketing, Communications, Business, or a related field
* 6+ years experience in a marketing brand or strategic management related role
* Experienced in delivering data‑driven brand strategies across marketing channels
* 2+ years’ experience managing complex marketing projects or Project Management Certification
* Exceptional communication, presentation, and interpersonal abilities
* Passion for innovation, creativity, and staying ahead of industry trends
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award‑winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
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