Overview
SEO Copywriter
Location: Hybrid / Kemble, Gloucestershire
Hours: Full-Time (Monday to Friday, 8:30am to 5pm)
Salary: £30,000 – £35,000
Key Responsibilities
The successful candidate will be the driving force behind the brand’s organic content strategy, with duties including:
* Content Optimisation: Optimising all web content, including new copy, meta tags, headers, and titles, to significantly improve search visibility and user experience.
* Blog Management: Optimising and creating engaging blog content specifically designed to boost keyword targeting and search engine positioning.
* Strategic Copywriting: Creating consistent, high-quality, keyword-targeted content for both on-site and off-site use. This includes engaging copy for the website, email marketing, and digital advertisements.
* Compliance: Ensuring all written content strictly adheres to the established brand guidelines and tone of voice.
Required Skills & Experience
Our client is looking for a creative, commercially minded individual who is eager to contribute innovative ideas to their overall marketing objectives.
Essential Technical Requirements
* 3–5 years’ proven copywriting experience, ideally focused on a digital-first environment.
* Solid practical experience using GA4 (Google Analytics 4) and Search Console.
* Proficiency with key SEO tools such as SEMrush or Screaming Frog.
* Good working knowledge of SEO best practices and algorithm updates.
* Experience using common Content Management Systems (CMS), specifically WordPress.
The Ideal Candidate is
* A Creative Thinker with a proactive approach to developing and delivering innovative content ideas.
* Highly focused on finding new avenues to improve content creation efficiency and output.
* Able to demonstrate the ability to write engaging content that supports a core SEO and marketing strategy.
Benefits
* 26 day holiday + public & bank holidays earn additional days through no sickness and length of service.
* Holiday purchase scheme
* Free Will writing service
* Salary sacrifice electric car scheme
* Regular lunches on the company
* Regular team building activities
* Enhanced Maternity & Paternity
* Regular training and education to support positive mental health
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