Your role in a nutshell
You will creatively and commercially lead the translation of the brand Strategy into a clear in store visual articulation that is actionable through commercially relevant in-store execution tools. This role develops and delivers global VM presentation direction, story telling props and guidelines that empower International Market and local teams to activate campaigns and permanent retail Visual Merchandising with consistency, impact and excellence.
More about the role
Global VM Tools Development
1. Develop and deliver the VM Campaign Playbook, transforming brand campaign toolkits into comprehensive, print-ready guidelines for BUs to implement windows, tables, and step-by-step Retail Team guidance.
2. Develop and maintain the Global VM Planogram Guide, defining always-on retail layouts, permanent product placement, brand visuals, and navigation principles to ensure a consistent and commercial brand presence.
Brand–Market Interface
3. Act as the Global VM counterpart to Regional / International Markets VM leads, providing clear frameworks, direction, and tools while capturing market input for continuous improvement.
4. Collaborate with global brand, design, and marketing teams to ensure VM materials are aligned with campaign strategy, assortment priorities, and customer journeys.
Team guidance.
5. Develop and maintain the Global VM Planogram Guide, defining always-on retail layouts, permanent product placement, brand visuals, and navigation principles to ensure a consistent and commercial brand presence.
Quality and Commercial Relevance
6. Guarantee that global VM tools balance brand elevation with commerciality, ensuring toolkits are inspirational, feasible and budget appropriate for diverse market realities.
7. Integrate durability, scalability, and sustainability into global VM deliverables to optimize lifecycle and cost-efficiency across markets.
Feedback and Best Practices
8. Consolidate insights and feedback from Regional International Markets VM and BMs to refine global guidelines and ensure clarity, practicality, and effectiveness.
9. Benchmark competitive retail activations and share best practices to continually elevate the brand’s in-store presence worldwide.
What we look for
10. Strong expertise in visual merchandising, retail design, and global brand activation.
11. Proven ability to create actionable global guidelines that respect both creative vision and local commercial realities.
12. Excellent cross-functional collaboration skills with global, regional, and local stakeholders.
13. Strong project management, organizational, and communication skills.
14. Commercial acumen with sensitivity to retail realities across diverse markets.
15. Excellent visualisation skills – sketch up required.
16. AI capability
17. Educated to Degree level in relevant field
18. Minimum 10 years VM experience in Markets as well as International roles
19. Preferably Beauty sector
Benefits
As well as a competitive salary, here are just a few of the rewards that you can look forward to if you join us: a 6% non-contributory pension plan, 23 days holiday, 50% staff discount and access to product sample sales, access to Perks at Work, our online shopping channel with exclusive deals & discounts, as well as LOVE money to spend on your wellbeing and personal development.