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Head of digital

Preston (Lancashire)
Limitless Digital Group
Head of digital
£80,000 - £120,000 a year
Posted: 2 October
Offer description

About The Job:

We are currently looking for a strategic and commercially driven Head of Digital to lead our digital marketing function across all channels.

This is a pivotal leadership role focused on driving customer acquisition, retention, and revenue growth through data-led decision-making and cross-functional collaboration.

What You'll Be Doing:

* Strategic Leadership: Define and execute the digital marketing strategy across PPC, SEO, CRM, Affiliates, Paid Social, Display, and emerging channels.
* Team Management: Lead, mentor, and develop a high-performing team of 15 digital specialists, fostering a culture of innovation, accountability, and continuous improvement.
* Budget Oversight: Manage and optimize a digital marketing budget exceeding £20M, ensuring efficient allocation and strong ROI across all channels.
* Performance Marketing: Drive acquisition and conversion through best-in-class paid media strategies, including Google Ads, Meta and affiliate networks.
* CRM & Retention: Oversee lifecycle marketing strategies, including email, SMS, and loyalty programs to maximize customer lifetime value.
* SEO & Content: Oversee organic growth initiatives through technical SEO, content strategy, and on-site optimization.
* Data & Analytics: Champion a data-driven culture, leveraging analytics tools to track KPIs, measure performance, and inform strategic decisions.
* Stakeholder Collaboration: Work closely with Ecommerce, Brand, IT, Buying & Merchandising teams to align digital initiatives with broader business goals.
* Innovation & Trends: Stay ahead of digital trends, testing new platforms and technologies to maintain a competitive edge

Apply with CV and cover letter telling us why you would be the perfect addition to our team.

Benefits of working at Limitless Digital Group Ltd:

* Competitive rates of pay
* 32 Paid Holidays Per Year
* Company Sick Pay
* Quarterly Customer Satisfaction Bonus
* Death in Service Benefit
* Employee Assistance Programme
* Social Events
* Enhanced Maternity & Paternity Policy
* Generous Staff Discount

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